American Eagle Underwear

Shoppers searched for this 369K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $136K a year.

Searches, last 12 months

369K

Growth, 90 days vs prior 90

-2.6%

Conversion, latest week

0.8%

Market size, estimated

$136Ka year

Top search term

meundies109K searches a year

Listings sell for $46.70 on average, from $10.66 to $90.45. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $46.70 that is $0 to $5K a year per listing.

Average price

$46.70inside the $15 to $100 sweet spot

Price range

$10.66–$90.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

1.1%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 22.2% of listings are out of stock. The average listing ranks #1,877 within Underwear. It carries 2,666 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

93%

Out of stock, average day

22.2%

Average rank

#1,877in Underwear

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

2,666per listing

Listings tracked

134

24 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

24

Successful launches

5Amazon's first-year sales bar

Average brand age

41 months