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Amazon Basics Packing Cube

Fail

The top 5 brands take 100% of clicks, so Amazon Basics Packing Cube is a Fail.

Flapen Score
28
28 / 100
Ranks 16,160 of 16,930 Clothing, Shoes & Jewelry niches · −17 vs the category median of 45
Market size
$11K/yr27K searches / yr
90-day growth
+19.1%search demand this quarter
Competition
75%top-5 click share · 3 brands · 6 sellers

Flapen Score

Amazon Basics Packing Cube against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Amazon Basics Packing Cube is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Amazon Basics Packing Cube market on Amazon at a glance

Shoppers on Amazon United States searched for Amazon Basics Packing Cube 27K times last year and spent an estimated $11K. All 3 brands take every click. Demand peaks in Jul. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
+19.1%
Conversion, latest week
2.6%
Market size, estimated
$11Ka year
Peak month
July2.1× the quietest month
Top search term
amazon basics packing cubes10K searches a year

02 · Price

A sale here is worth $16.16.

Listings sell for $16.16 on average, from $12.38 to $22.82. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $16.16 that is $0 to $2K a year per listing.

Average price
$16.16inside the $15 to $100 sweet spot
Price range
$12.38–$22.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #35 within Travel Accessories. It carries 36,975 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#35in Travel Accessories
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
36,975per listing
Listings tracked
12

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top Amazon Basics Packing Cube products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Brand 192%
  • Brand 26%
  • Brand 32%

Demand

Amazon Basics Packing Cube search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Prime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 2.1×

Search terms

Top Amazon Basics Packing Cube search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • amazon basics packing cubes10K/yr
  • packing cubes amazon basics5K/yr
  • amazon basics packing cube5K/yr
  • amazon basics packing cubes for travel3K/yr
  • amazon basic packing cubes3K/yr
  • amazon basics 4 piece packing travel organizer cubes set168/yr

Reviews and returns

What reviews say buyers love and hate about Amazon Basics Packing Cube

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Size-Overall”
19%of negative reviews mention “Quality-Overall”
3.8%of orders come back
“After reading some of the reviews I was a little nervous about the quality of these cubes”
A buyer, on “Quality-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Amazon Basics Packing Cube questions

Answered from the same tracked data.