Alo Socks
MaybeShoppers spend an estimated $10.4M a year here. But buyers convert on only 0.2% of searches, so Alo Socks is a Maybe.
- Flapen Score
- 55 / 100Top 14% of 16,930 Clothing, Shoes & Jewelry niches · +10 vs the category median of 4555
- Market size
- $10.4M/yr122.1M searches / yr
- 90-day growth
- +0.1%search demand this quarter
- Competition
- 11%top-5 click share · 62 brands · 551 sellers
Flapen Score
Alo Socks against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Alo Socks is stronger. Inside it, weaker.
Market
The Alo Socks market on Amazon at a glance
Shoppers on Amazon United States searched for Alo Socks 122.1M times last year and spent an estimated $10.4M. The top 5 brands take 69% of clicks. Demand peaks in Nov–Dec. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 122.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10.4M a year.
- Searches, last 12 months
- 122.1M
- Growth, 90 days vs prior 90
- +0.1%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $10.4Ma year
- Peak month
- December2.3× the quietest month
- Top search term
- mens shoes14.5M searches a year
02 · Price
A sale here is worth $49.92.
Listings sell for $49.92 on average, from $7.82 to $165.14. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 1,000 to 1,250 of them. At $49.92 that is $50K to $62K a year per listing.
- Average price
- $49.92inside the $15 to $100 sweet spot
- Price range
- $7.82–$165.14
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 200K–250K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $50K–$62K
- Returns
- 6.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #186 within Shoes. It carries 7,420 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 100%
- Out of stock, average day
- 1.4%
- Average rank
- #186in Shoes
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 7,420per listing
- Listings tracked
- 310
04 · Newcomers
86 of last year's 109 launches cleared the first-year sales bar.
109 products launched here in the last 12 months. 86 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 109
- Successful launches
- 86Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Alo Socks products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 11% of clicks. An open shelf where new products get seen.
Brands
62 rising
Sellers
551
Top-5 brand share
69%
Top 20: 88%
Top-5 click share
11%
Top 20: 22%
Open market
40%
- Brand 127%
- Brand 215%
- Brand 38%
- Brand 45%
- Brand 52%
- Brand 62%
Demand
Alo Socks search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Alo Socks search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mens shoes14.5M/yr
- nike shoes men11.5M/yr
- adidas11.8M/yr
- adidas shoes men8.6M/yr
- adidas shoes for women9.5M/yr
- nike10.1M/yr
- shoes for men6.8M/yr
- mens running shoes5.2M/yr
- running shoes for men5.0M/yr
- mens sneakers4.6M/yr
Reviews and returns
What reviews say buyers love and hate about Alo Socks
We read the reviews and the return reasons for every product selling here.
“Way too narrow”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Alo Socks questions
Answered from the same tracked data.









