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Allen Edmonds Mens Shoes

Fail

Demand is soft, at -25.6% this quarter, so Allen Edmonds Mens Shoes is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$61K/yr33K searches / yr
90-day growth
-25.6%search demand this quarter
Competition
62%top-5 click share · 9 brands · 65 sellers

Flapen Score

Allen Edmonds Mens Shoes against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Allen Edmonds Mens Shoes is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Allen Edmonds Mens Shoes market on Amazon at a glance

Shoppers on Amazon United States searched for Allen Edmonds Mens Shoes 33K times last year and spent an estimated $61K. The top 5 brands take 91% of clicks. Demand peaks in Aug–Sep–Oct–Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 11.6% of those searches ended in a purchase.

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -25.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months
33K
Growth, 90 days vs prior 90
-25.6%
Conversion, latest week
11.6%
Market size, estimated
$61Ka year
Peak month
November2.8× the quietest month
Top search term
edge dressing11K searches a year

02 · Price

A sale here is worth $15.99.

Listings sell for $15.99 on average, from $7.72 to $53.19. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $15.99 that is $2K to $4K a year per listing.

Average price
$15.99inside the $15 to $100 sweet spot
Price range
$7.72–$53.19
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #116 within Shoe, Jewelry & Watch Accessories. It carries 1,000 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#116in Shoe, Jewelry & Watch Accessories
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
1,000per listing
Listings tracked
19

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 92 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
92 months

Products

Top Allen Edmonds Mens Shoes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 flat

Sellers

65

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

6%

  • Brand 136%
  • Brand 219%
  • Brand 314%
  • Brand 413%
  • Brand 510%
  • Brand 63%
  • Open — no brand owns it (3 brands, 6%)

Demand

Allen Edmonds Mens Shoes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 2.8×

Search terms

Top Allen Edmonds Mens Shoes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • edge dressing11K/yr
  • edge dressing for shoes black5K/yr
  • shoe edge dressing5K/yr
  • shoe edge dressing black3K/yr
  • boot edge dressing3K/yr
  • saphir edge dressing3K/yr
  • fiebings edge dressing2K/yr

Reviews and returns

What reviews say buyers love and hate about Allen Edmonds Mens Shoes

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Leather Quality”
1.1%of orders come back
“It ruined a great pair of dress ostrich leather boots”
A buyer, on “Leather Quality”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Allen Edmonds Mens Shoes questions

Answered from the same tracked data.