Alienware Backpack

Shoppers searched for this 334K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $238K a year.

Searches, last 12 months

334K

Growth, 90 days vs prior 90

-8.5%

Conversion, latest week

1.3%

Market size, estimated

$238Ka year

Peak month

July2.5× the quietest month

Top search term

18 inch laptop backpack49K searches a year

Listings sell for $55.23 on average, from $18.75 to $233.20. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $55.23 that is $6K to $14K a year per listing.

Average price

$55.23inside the $15 to $100 sweet spot

Price range

$18.75–$233.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$6K–$14K

Returns

4.3%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #212 within Backpacks. It carries 9,388 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

3.9%

Average rank

#212in Backpacks

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

9,388per listing

Listings tracked

34

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

43 months