Alien Headband

Shoppers searched for this 720K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +39.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $291K a year.

Searches, last 12 months

720K

Growth, 90 days vs prior 90

+39.3%

Conversion, latest week

3.3%

Market size, estimated

$291Ka year

Peak month

October13.7× the quietest month

Top search term

alien headband265K searches a year

Listings sell for $12.27 on average, from $5.01 to $63.58. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $12.27 that is $3K to $6K a year per listing.

Average price

$12.27under the $15 to $100 sweet spot

Price range

$5.01–$63.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

4.4%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #1,124 within Girls. It carries 535 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#1,124in Girls

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

535per listing

Listings tracked

74

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

36 months