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Alice in Wonderland Earrings

Fail

Shoppers spend an estimated $19K a year here, so Alice in Wonderland Earrings is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$19K/yr95K searches / yr
90-day growth
-19.0%search demand this quarter
Competition
45%top-5 click share · 29 brands · 45 sellers

Flapen Score

Alice in Wonderland Earrings against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Alice in Wonderland Earrings is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Alice in Wonderland Earrings market on Amazon at a glance

Shoppers on Amazon United States searched for Alice in Wonderland Earrings 95K times last year and spent an estimated $19K. The top 5 brands take 56% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months
95K
Growth, 90 days vs prior 90
-19.0%
Conversion, latest week
1.9%
Market size, estimated
$19Ka year
Top search term
alice in wonderland earrings44K searches a year

02 · Price

A sale here is worth $10.31.

Listings sell for $10.31 on average, from $5.02 to $19.70. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $10.31 that is $0 to $1K a year per listing.

Average price
$10.31under the $15 to $100 sweet spot
Price range
$5.02–$19.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
5.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #13,422 within Earrings. It carries 901 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
97%
Out of stock, average day
6.0%
Average rank
#13,422in Earrings
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
901per listing
Listings tracked
37

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Alice in Wonderland Earrings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

29 falling

Sellers

45

Top-5 brand share

56%

Top 20: 89%

Top-5 click share

45%

Top 20: 79%

Open market

41%

  • Brand 126%
  • Brand 210%
  • Brand 39%
  • Brand 47%
  • Brand 53%
  • Brand 63%

Demand

Alice in Wonderland Earrings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26DecJanFebMarAprMayJunJul

Peak months: Mar · busiest ÷ quietest = 1.8× · 8 of 12 months tracked

Search terms

Top Alice in Wonderland Earrings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • alice in wonderland earrings44K/yr
  • alice in wonderland necklace22K/yr
  • alice in wonderland costume accessories20K/yr
  • alice in wonderland hair accessories5K/yr
  • alice in wonderland accessories costume4K/yr

Reviews and returns

What reviews say buyers love and hate about Alice in Wonderland Earrings

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Size-Overall”
5.8%of orders come back
“Were super long”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Alice in Wonderland Earrings questions

Answered from the same tracked data.