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alan hangover costume

Skip it

Soft demand (-7.8% this quarter) — this niche doesn't clear our bar today.

Market size 29Growth 21Conversion 25Competition 69Returns 21Price range 85Avg price 95Brand share 48Review moat 85Quality gap 77

Avg price

Incredible$30.71

avg listing price — sweet spot $15–$100

Review moat

Great305.97

avg incumbent reviews — the moat a new listing must climb

Price range

Great$7.71–$68.27

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Market size

Okay$125K

$125K/yr · 207K searches

Conversion

Bad2.0%

search→purchase rate — share of searches ending in a sale

Growth

Bad-7.8%

90-day search growth — must beat 0% to launch

Returns

Bad6.0%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, alan hangover costume is a $125K/yr Amazon United States market (207K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 48/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

alan hangover costume market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
$123K–$154K
units × avg price
Conversion rate
2.0%
Avg BSR
#28,938
Page quality
0%
Prime
50%
Sponsored
41%
Out of stock
38.2%
Avg brand age
55 months
Avg seller age
189 days

Competition & brand share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 rising

Sellers

13

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

44%

Top 20: 89%

Open market

16%

  • Costume Agent27%
  • OEM21%
  • costumebase14%
  • TV Store8%
  • Hangover7%
  • Mepase7%
  • Open — no brand owns it (8 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.8% search growth over the last 90 days.
45K35KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 63.4×

Top alan hangover costume search terms

  • hangover costume43K/yr
  • alan hangover costume49K/yr
  • the hangover costume24K/yr
  • alan from hangover costume11K/yr
  • hangover alan costume5K/yr
  • alan hangover3K/yr
  • hangover costume alan with baby13K/yr
  • allen costume3K/yr
  • alan costume hangover7K/yr
  • alan from the hangover costume3K/yr
All search terms

Top alan hangover costume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$5K8%$10K12%$15K16%$20K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about alan hangover costume

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money22%

“Great value”

Quality-Overall21%

“Quality:”

Size-Overall18%

“Fits well”

Ease Of Use10%

“Useful”

Advertised Vs Actual Product5%

“Looked like the picture”

Ease Of Application5%

“Very easy to apply”

Color4%

“The classic brown tint”

Zipper Quality3%

“zipper works well enough for my daughter to use”

Washability2%

“not hot, so it will last more than a few washes”

Material Quality2%

“I see no issue in the materials, and craftmanship”

What buyers complain about

Size-Overall43%

“Too small”

Value For Money21%

“This one was eight dollars where the competitor had the same one that went around the head for four dollars I was misled that it was more convenient to have a hook around the ears”

Durability14%

“they did not last”

Advertised Vs Actual Product12%

“Second, it doesn't wrap around the sides like it appears to in the picture”

Material Quality5%

“That should give you an idea of how cheaply made it is”

Ease Of Cleaning5%

“It's a mess to clean up without a lint roller”

Top return reasons

Size-Overall55%
Advertised Vs Actual Product8%
Color6%
Length4%
Chest Fit3%
Quality-Overall3%
Adhesion/Stickiness2%
Width2%
Shape/Style2%
Value For Money2%

Common questions

Is alan hangover costume profitable to sell on Amazon United States?
The niche generates $125K/yr across 32 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -7.8%. Flapen's verdict: Skip it (48/100).
How competitive is the alan hangover costume niche?
14 brands and 13 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 76% of demand.
What do buyers complain about in alan hangover costume?
Top complaints mined from reviews: Size-Overall, Value For Money, Durability. The return rate is 6.0% — above our launch gate.
When does demand for alan hangover costume peak?
Demand peaks in Oct–Nov; the busiest month runs 63.4× the quietest.
What does it cost to enter the alan hangover costume niche?
Listings span $7.71–$68.27; the average listing price is $30.71 (sweet spot $15–$100). The average incumbent carries 306 reviews — the moat a new listing must climb.