Ajr
FailShoppers spend an estimated $20K a year here, so Ajr is a Fail.
- Flapen Score
- 33 / 100Ranks 15,219 of 16,930 Clothing, Shoes & Jewelry niches · −12 vs the category median of 4533
- Market size
- $20K/yr123K searches / yr
- 90-day growth
- +18.6%search demand this quarter
- Competition
- 58%top-5 click share · 10 brands · 18 sellers
Flapen Score
Ajr against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Ajr is stronger. Inside it, weaker.
Market
The Ajr market on Amazon at a glance
Shoppers on Amazon United States searched for Ajr 123K times last year and spent an estimated $20K. The top 5 brands take 93% of clicks. Demand peaks in Jul–Aug–Dec. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.
- Searches, last 12 months
- 123K
- Growth, 90 days vs prior 90
- +18.6%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $20Ka year
- Peak month
- December4.2× the quietest month
- Top search term
- ajr50K searches a year
02 · Price
A sale here is worth $17.12.
Listings sell for $17.12 on average, from $3.11 to $20.55. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $17.12 that is $0 to $2K a year per listing.
- Average price
- $17.12inside the $15 to $100 sweet spot
- Price range
- $3.11–$20.55
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 5.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
26% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #65,042 within T-Shirts. It carries 386 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 26%
- Prime listings
- 91%
- Out of stock, average day
- 8.2%
- Average rank
- #65,042in T-Shirts
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 386per listing
- Listings tracked
- 23
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Ajr products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
18
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
58%
Top 20: 97%
Open market
5%
- Brand 178%
- Brand 28%
- Brand 33%
- Brand 42%
- Brand 52%
- Brand 62%
- Open — no brand owns it (4 brands, 5%)
Demand
Ajr search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Dec · busiest ÷ quietest = 4.2×
Search terms
Top Ajr search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ajr50K/yr
- ajr merchandise28K/yr
- ajr shirt22K/yr
- ajr merch20K/yr
- ajr tshirt3K/yr
- ajr shirts2K/yr
Reviews and returns
What reviews say buyers love and hate about Ajr
We read the reviews and the return reasons for every product selling here.
“it fits noticeably tighter than I would prefer”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ajr questions
Answered from the same tracked data.









