African Dresses for Women

Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -64.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $269K a year.

Searches, last 12 months

3.0M

Growth, 90 days vs prior 90

-64.4%

Conversion, latest week

0.3%

Market size, estimated

$269Ka year

Peak month

February11.7× the quietest month

Top search term

african dresses for women932K searches a year

Listings sell for $36.03 on average, from $6.04 to $105.02. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $36.03 that is $0 to $4K a year per listing.

Average price

$36.03inside the $15 to $100 sweet spot

Price range

$6.04–$105.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

7.5%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #35,670 within Dresses. It carries 942 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

98%

Out of stock, average day

4.4%

Average rank

#35,670in Dresses

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

942per listing

Listings tracked

153

35 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

35

Successful launches

3Amazon's first-year sales bar

Average brand age

38 months