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Adjustable Necklace Chain

Fail

Buyers convert on only 0.7% of searches, so Adjustable Necklace Chain is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$108K/yr446K searches / yr
90-day growth
+0.4%search demand this quarter
Competition
13%top-5 click share · 42 brands · 45 sellers

Flapen Score

Adjustable Necklace Chain against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Adjustable Necklace Chain is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Adjustable Necklace Chain market on Amazon at a glance

Shoppers on Amazon United States searched for Adjustable Necklace Chain 446K times last year and spent an estimated $108K. The top 5 brands take 84% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 446K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.

Searches, last 12 months
446K
Growth, 90 days vs prior 90
+0.4%
Conversion, latest week
0.7%
Market size, estimated
$108Ka year
Peak month
May3.6× the quietest month
Top search term
miabella80K searches a year

02 · Price

A sale here is worth $36.29.

Listings sell for $36.29 on average, from $6.59 to $348.28. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $36.29 that is $0 to $4K a year per listing.

Average price
$36.29inside the $15 to $100 sweet spot
Price range
$6.59–$348.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
5.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

59% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #2,797 within Jewelry. It carries 3,533 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
99%
Out of stock, average day
0.8%
Average rank
#2,797in Jewelry
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
3,533per listing
Listings tracked
180

04 · Newcomers

4 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
24
Successful launches
4Amazon's first-year sales bar
Average brand age
37 months

Products

Top Adjustable Necklace Chain products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 13% of clicks. An open shelf where new products get seen.

Brands

42 rising

Sellers

45

Top-5 brand share

84%

Top 20: 94%

Top-5 click share

13%

Top 20: 36%

Open market

15%

  • Brand 170%
  • Brand 27%
  • Brand 33%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (36 brands, 15%)

Demand

Adjustable Necklace Chain search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 3.6×

Search terms

Top Adjustable Necklace Chain search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • miabella80K/yr
  • miabella solid 925 sterling silver italian42K/yr
  • miabella bracelets for women38K/yr
  • italian jewelry for women24K/yr
  • mirabella jewelry30K/yr
  • italian jewelry32K/yr
  • miraculous medal bracelet22K/yr
  • miabella chain for men19K/yr
  • rosary anklet9K/yr
  • miabella jewelry19K/yr

Reviews and returns

What reviews say buyers love and hate about Adjustable Necklace Chain

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Durability”
5.8%of orders come back
“broke the first day”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Adjustable Necklace Chain questions

Answered from the same tracked data.