adidas shorts
Worth a lookShows a sweet-spot price point ($22.02 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$22.02avg listing price — sweet spot $15–$100
Competition
Great30%top-5 click share — an open shelf
Growth
Great+75.9%90-day search growth — must beat 0% to launch
Brand share
Great54%top-5 brand share — no brand owns this niche
Price range
Great$6.77–$53.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$244K$244K/yr · 1.8M searches
Returns
Okay4.4%return rate — above 5% kills the launch gate
Review moat
Bad9,528.11avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, adidas shorts is a $244K/yr Amazon United States market (1.8M searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 59/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
adidas shorts market data
- Units sold / yr
- 15K–20K
- avg 100–250/product
- Revenue / yr
- $330K–$440K
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #628
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 81%
- Out of stock
- 2.2%
- Avg brand age
- 39 months
- Avg seller age
- 123 days
Competition & brand share
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.Brands
35 rising
Sellers
87
Top-5 brand share
54%
Top 20: 91%
Top-5 click share
30%
Top 20: 56%
Open market
39%
- adidas16%
- Amazon Essentials11%
- Lempue10%
- maamgic9%
- MIER8%
- Gaglg8%
Demand & seasonality
Weekly Amazon search volume, last 76 weeks — +75.9% search growth over the last 90 days.Peak months: Jun, Jul · busiest ÷ quietest = 3.3×
Top adidas shorts search terms
- adidas shorts465K/yr
- 5 inch inseam shorts men255K/yr
- mens 5 inch shorts214K/yr
- mens shorts 5 inch inseam86K/yr
- mens champion shorts71K/yr
- mens running shorts with liner67K/yr
- gym shorts men 5 inch65K/yr
- black basketball shorts61K/yr
- mens running shorts 5 inch63K/yr
- mens athletic shorts 5 inch48K/yr
Top adidas shorts products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lempue 2 Pack Workout Gym Shorts for Men 5 Inch Lightweight Running Shorts Quick Dry Sports Athletic Shorts with Pockets
Lempue$31.814.4★2,341 rev
MIER Mens 5 Inch Inseam Running Shorts Quick-Dry with Pockets Black M
MIER$18.084.5★4,561 rev
Gaglg Mens 5 Running Shorts 2 Pack Quick Dry Athletic Workout Gym Shorts with Zipper Pockets Black/Green Large
Gaglg$19.694.4★6,885 rev
maamgic Mens 5 Gym Running Shorts for Men 2 in 1 Quick Dry Workout Athletic Shorts Totem Gray Medium
maamgic$29.514.6★2,796 rev
Adidas Mens Sereno Cut 3-Stripes Shorts Black/White Medium
adidas$20.774.5★166 rev
Newest
by launch dateAdidas Mens Sereno Cut 3-Stripes Shorts Black/White Medium
adidas$20.77166 rev
Adidas Mens Squadra 25 Soccer Shorts Black/Black/White Medium
adidas$21.90302 rev
Adidas Womens Squadra 25 Soccer Shorts Black/Black/White Medium
adidas$23.041,816 rev
Adidas Mens 3-Stripes Basketball Shorts Black/White Large/7 Inseam
adidas$20.71454 rev
Adidas Mens Sereno Cut 3-Stripes Shorts Black/Grey Large
adidas$21.66166 rev
Trending
90-day click momentumAdidas Mens Sereno Cut 3-Stripes Shorts Black/Grey Large
adidas$21.664.5★
Y YERFONE 2 Pack Mens Workout Athletic Shorts 5 Inch Quick Dry Gym Shorts with Pockets Sport Exercise Running Shorts for Men
Y YERFONE$27.494.5★
JOTOOK Mens Casual Drawstring Corduroy Shorts Elastic Waist Summer Shorts with Pocket Small Beige
JOTOOK$16.734.5★
Adidas Mens 3-Stripes Basketball Shorts Black/White Large/7 Inseam
adidas$20.714.6★
maamgic Mens 5 inch Inseam Shorts Pull-On Relaxed Fit Comfort Stretch Short Shorts with Pockets Washed Grey Green Medium
maamgic$31.014.6★
What buyers say about adidas shorts
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent fit”
“They are VERY comfortable”
“Good quality pants”
“Amazing value”
“Great exercise shorts”
“deep pockets”
“Lightweight & Comfortable”
“SUCH NICE lightweight material”
“Nice and soft”
“Comfortable and breathable”
What buyers complain about
“Too short”
“Not as great as quality as I imagined”
“Cheap material”
“SHALLOW pockets”
“It is way too thick and bulky”
“Gross plastic chemical smell”
“I have never really gotten a compression short feeling from these”
“Poor Quality Stitching”
“Inaccurate description”
“Very little elastic in the waist band”
Top return reasons
Common questions
- Is adidas shorts profitable to sell on Amazon United States?
- The niche generates $244K/yr across 81 tracked products. 15 of 16 products launched in the last 360 days are still selling. 90-day search growth is +75.9%. Flapen's verdict: Worth a look (59/100).
- How competitive is the adidas shorts niche?
- 35 brands and 87 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 54% of demand.
- What do buyers complain about in adidas shorts?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 4.4%.
- When does demand for adidas shorts peak?
- Demand peaks in Jun–Jul; the busiest month runs 3.3× the quietest.
- What does it cost to enter the adidas shorts niche?
- Listings span $6.77–$53.16; the average listing price is $22.02 (sweet spot $15–$100). The average incumbent carries 9,528 reviews — the moat a new listing must climb.