How competitive is the Adidas Samba Women niche on Amazon United States?

5 brands and 80 sellers compete in Adidas Samba Women on Amazon United States. The top 5 Adidas Samba Women products take 29% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Adidas Samba Women niche?

Adidas Samba Women sells for $65.79 on average on Amazon United States, inside our $15–$100 sweet spot. Listings span $32.70–$122.69. The average incumbent carries 2,820 reviews — the moat a new listing must climb.

Adidas Samba Women

brand-locked demand (top 5 brands take 100% of clicks) — Adidas Samba Women doesn't clear our bar today.

Signals High Returns High Price

Flapen Score

Skip it

Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45

This niche Category average · 16,930 niches

Is Adidas Samba Women profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Adidas Samba Women is a $887K/yr Amazon United States market (11.2M searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.

Adidas Samba Women: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -1.5% over the last 90 days and 0.1% of searches end in a purchase.

$887K

revenue / yr

Units sold / yr20K

Search volume / yr-1.5%11.2M

Conversion rate0.1%

Avg price$65.79

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers5 · 80

Top-5 product click share29%

Open market0%

Avg brand age37 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 58 products

Top Adidas Samba Women products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Adidas Unisex-Adult Samba Indoor White/Black/Vivid Red 6

Price: $84.19
Rating: 4.6/5
Reviews: 4,123
Age: 1mo ago

Adidas Unisex-Adult Samba Indoor White/Black/Vivid Red 11

Price: $88.43
Rating: 4.6/5
Reviews: 4,123
Age: 1mo ago

adidas Womens VL Court 3.0 Preloved Teal/Clear Pink/Gold Metallic 6

Price: $56.93
Rating: 4.5/5
Reviews: 9,639
Age: 1mo ago

adidas Womens VL Court 3.0 Sneaker White/Black/Grey

Price: $56.58
Rating: 4.5/5
Reviews: 9,639
Age: 1mo ago

Adidas Unisex-Adult Samba Indoor White/Black/Vivid Red 7

Price: $83.53
Rating: 4.6/5
Reviews: 4,123
Age: 1mo ago

Newest

by launch date

Adidas Unisex-Adult Samba Indoor White/Black/Vivid Red 6

Price: $84.19
Rating: 4.6/5
Reviews: 4,123
Age: 1mo ago

Adidas Unisex-Adult Samba Indoor White/Black/Vivid Red 11

Price: $88.43
Rating: 4.6/5
Reviews: 4,123
Age: 1mo ago

adidas Womens VL Court 3.0 Preloved Teal/Clear Pink/Gold Metallic 6

Price: $56.93
Rating: 4.5/5
Reviews: 9,639
Age: 1mo ago

adidas Womens VL Court 3.0 Sneaker White/Black/Grey

Price: $56.58
Rating: 4.5/5
Reviews: 9,639
Age: 1mo ago

Adidas Unisex-Adult Samba Indoor White/Black/Vivid Red 7

Price: $83.53
Rating: 4.6/5
Reviews: 4,123
Age: 1mo ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

29%

Top 20: 62%

Open market

adidas72%
Project Cloud16%
adidas Originals9%
Tigeridea3%
Veja1%
Open — no brand owns it (0%)

Adidas Samba Women demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume11.2MCVR0.1%Products58Brands5Top 5 Brands100%OOS Rate0.4%Rating4.4★Reviews2,820Avg BSR#311

Top Adidas Samba Women search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

adidas samba women4.0M/yr -0.6%0.1% conv.
adidas samba1.7M/yr +9.8%0.1% conv.
sambas1.3M/yr +11.1%0.1% conv.
adidas gazelle womens908K/yr -26.0%0.0% conv.
adidas spezial shoes women490K/yr -21.8%0.0% conv.
adidas cloudfoam women329K/yr +9.4%0.0% conv.
adidas sambas401K/yr +15.8%0.1% conv.
gazelle adidas shoes women340K/yr -23.2%0.0% conv.
samba og shoes women212K/yr -16.6%0.1% conv.
womens sambas169K/yr -13.3%0.1% conv.

What reviews say buyers love and hate about Adidas Samba Women

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews

Comfort-Overall39%

“Comfortable and Cute”

Size-Overall17%

“Shoes fit great”

Quality-Overall8%

“Amazing quality”

Shape/Style7%

“They are also stylish”

Color4%

“Color in description is accurate”

What buyers complain about

70% of reviews

Size-Overall37%

“Too long”

Comfort-Overall10%

“Not comfortable”

Product Condition5%

“They came used”

Quality-Overall4%

“Not a quality shoe”

Durability3%

“they'll break in”

Adidas Samba Women return rate & reasons

Why buyers send it back, as a share of all return requests.

20.3%

Return rate

66%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

30%

2Feet Fit

27%

3Length

20%

4Width

5Comfort-Overall

Common Adidas Samba Women questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Adidas Samba Women 44/100 on Amazon United States — Skip it. The niche generates $887K/yr across 58 tracked products. 31 of 36 products launched in the last 360 days are still selling. Search demand moved -1.5% over the last 90 days.

Adidas Samba Women buyers on Amazon United States complain most about Size-Overall, Comfort-Overall, Product Condition, the themes mined from the niche's reviews. Its return rate is 20.3% — above our launch gate.