acqua di gio cologne for men
Worth a lookShows a fragmented shelf (top 5 take 20% of clicks), but weak search conversion (0.2%) keeps it on the watch list.
Competition
Incredible20%top-5 click share — an open shelf
Avg price
Great$49.18avg listing price — sweet spot $15–$100
Review moat
Good720.21avg incumbent reviews — the moat a new listing must climb
Price range
Good$14.20–$141.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.9%return rate — above 5% kills the launch gate
Market size
Good$306K$306K/yr · 2.7M searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-1.2%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, acqua di gio cologne for men is a $306K/yr Amazon United States market (2.7M searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Dec. Verdict: Worth a look — 50/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
acqua di gio cologne for men market data
- Units sold / yr
- 8K–10K
- avg 0–100/product
- Revenue / yr
- $393K–$492K
- units × avg price
- Conversion rate
- 0.2%
- Avg BSR
- #2,442
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 62%
- Out of stock
- 8.0%
- Avg brand age
- 46 months
- Avg seller age
- 146 days
Competition & brand share
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.Brands
19 rising
Sellers
32
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
20%
Top 20: 46%
Open market
7%
- Armani Exchange84%
- QOSOQ3%
- Michael Kors2%
- HUGO2%
- Nautica1%
- True Religion1%
- Open — no brand owns it (13 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -1.2% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.7×
Top acqua di gio cologne for men search terms
- armani exchange men970K/yr
- armani342K/yr
- armani exchange men shirt305K/yr
- armani exchange189K/yr
- armani exchange men shoes166K/yr
- emporio armani men134K/yr
- zapatos armani exchange para hombre124K/yr
- armani men64K/yr
- armani exchange men t shirt56K/yr
- armani shirts for men40K/yr
Top acqua di gio cologne for men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Armani Exchange Mens Crew Neck Logo Tee T Shirt Black Medium
Armani Exchange$31.564.5★3,773 rev
Armani Exchange A|X Mens Logo Zip Jersey Polo Shirt Black Medium US
Armani Exchange$52.484.6★769 rev
Armani Exchange Mens Center Logo Milano/New York Logo Tee Deep Navy Small
Armani Exchange$33.544.2★72 rev
Armani Exchange Mens Center Logo Milano/New York Logo Tee Black Medium
Armani Exchange$40.024.2★72 rev
Armani Exchange Mens Crew Neck Logo Tee T Shirt Black Large
Armani Exchange$31.844.6★1,137 rev
Newest
by launch dateArmani Exchange Mens Center Logo Milano/New York Logo Tee Black Medium
Armani Exchange$40.0272 rev
Armani Exchange Mens Regular Fit Small Logo Cotton Polo Off White Large
Armani Exchange$56.2230 rev
Armani Exchange Mens Small Contrast Logo Baseball Hat Black/White One Size
Armani Exchange$29.80511 rev
Armani Exchange Mens Crew Neck Logo Tee T Shirt Grid Logo Black X-Large
Armani Exchange$39.242,967 rev
Armani Exchange Mens Solid Colored Basic Pima Crew Neck Black Large
Armani Exchange$40.39546 rev
Trending
90-day click momentumArmani Exchange Mens Regular Fit Small Logo Cotton Polo Off White Large
Armani Exchange$56.224.6★
QOSOQ Mens Polo Shirts Short Sleeve Golf Polo T Shirt Lightweight Casual Button Down Shirts Summer Collared with Pocket Navy Blue
QOSOQ$26.624.1★
Armani Exchange Mens Regular Fit Small Text Logo Polo Black Large
Armani Exchange$43.794.4★
True Religion Mens Graphic T-Shirt Short Sleeve Metallic Buddha Tee Mens T Shirt Black Large
True Religion$31.294.5★
Armani Exchange Mens Center Logo Milano/New York Logo Tee Deep Navy X-Large
Armani Exchange$33.794.2★
What buyers say about acqua di gio cologne for men
What buyers praise and complain about, mined from review topics.What buyers love
“Size-wise, it fits well”
“Very nice subtle scent”
“Good quality”
“comfortable”
“The shirt is a nice material”
“The fabric is soft and very breathable, making it a great option for summer wear”
“Fair market value”
“stylish look you expect”
“Great Scent and Longevity”
“Strong”
What buyers complain about
“meaning it's too wide”
“Nothing special the stencil looks a little cheap very plain”
“bad material”
“Scent”
“Is looks used”
“Fabric not so soft”
“The only reservation I have about this shirt is its price, which seems rather high for a T-Shirt”
“Sleeves are long for a short sleeve shirt”
“Stretched out and so short it may as well have been a crop top”
“It is quite a bit lighter in color than the picture shows other than that”
Top return reasons
Common questions
- Is acqua di gio cologne for men profitable to sell on Amazon United States?
- The niche generates $306K/yr across 117 tracked products. 14 of 47 products launched in the last 360 days are still selling. 90-day search growth is -1.2%. Flapen's verdict: Worth a look (50/100).
- How competitive is the acqua di gio cologne for men niche?
- 19 brands and 32 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in acqua di gio cologne for men?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 2.9%.
- When does demand for acqua di gio cologne for men peak?
- Demand peaks in Dec; the busiest month runs 1.7× the quietest.
- What does it cost to enter the acqua di gio cologne for men niche?
- Listings span $14.20–$141.10; the average listing price is $49.18 (sweet spot $15–$100). The average incumbent carries 720 reviews — the moat a new listing must climb.