90s Hat

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months

174K

Growth, 90 days vs prior 90

+13.8%

Conversion, latest week

2.4%

Market size, estimated

$63Ka year

Peak month

October2.1× the quietest month

Top search term

90s hat44K searches a year

Listings sell for $14.87 on average, from $6.57 to $43.58. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $14.87 that is $0 to $1K a year per listing.

Average price

$14.87under the $15 to $100 sweet spot

Price range

$6.57–$43.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

6.8%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #2,264 within Baseball Caps. It carries 1,043 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

98%

Out of stock, average day

4.5%

Average rank

#2,264in Baseball Caps

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

1,043per listing

Listings tracked

55

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months