80s Wig

Shoppers searched for this 387K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $185K a year.

Searches, last 12 months

387K

Growth, 90 days vs prior 90

-17.6%

Conversion, latest week

2.7%

Market size, estimated

$185Ka year

Peak month

October3.3× the quietest month

Top search term

80s wig82K searches a year

Listings sell for $17.66 on average, from $6.43 to $35.71. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $17.66 that is $2K to $4K a year per listing.

Average price

$17.66inside the $15 to $100 sweet spot

Price range

$6.43–$35.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

8.8%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #435 within Wigs. It carries 617 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

99%

Out of stock, average day

0.6%

Average rank

#435in Wigs

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

617per listing

Listings tracked

69

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

43 months