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80s Prom Dress for Women

Fail

An estimated 13.4% of orders come back, so 80s Prom Dress for Women is a Fail.

Flapen Score
48
48 / 100
Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 45
Market size
$66K/yr898K searches / yr
90-day growth
-26.2%search demand this quarter
Competition
23%top-5 click share · 55 brands · 79 sellers

Flapen Score

80s Prom Dress for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, 80s Prom Dress for Women is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 80s Prom Dress for Women market on Amazon at a glance

Shoppers on Amazon United States searched for 80s Prom Dress for Women 898K times last year and spent an estimated $66K. The top 5 brands take 31% of clicks. Demand peaks in Feb–Oct. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 898K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months
898K
Growth, 90 days vs prior 90
-26.2%
Conversion, latest week
0.2%
Market size, estimated
$66Ka year
Peak month
October2.0× the quietest month
Top search term
80s prom dress for women141K searches a year

02 · Price

A sale here is worth $36.80.

Listings sell for $36.80 on average, from $6.43 to $76.96. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $36.80 that is $0 to $4K a year per listing.

Average price
$36.80inside the $15 to $100 sweet spot
Price range
$6.43–$76.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
13.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #16,755 within Dresses. It carries 1,390 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
92%
Out of stock, average day
8.0%
Average rank
#16,755in Dresses
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
1,390per listing
Listings tracked
91

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top 80s Prom Dress for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

55 falling

Sellers

79

Top-5 brand share

31%

Top 20: 74%

Top-5 click share

23%

Top 20: 52%

Open market

64%

  • Brand 18%
  • Brand 27%
  • Brand 36%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

80s Prom Dress for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Oct · busiest ÷ quietest = 2.0×

Search terms

Top 80s Prom Dress for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 80s prom dress for women141K/yr
  • 80s prom dress153K/yr
  • 80s dress107K/yr
  • 80s dress for women84K/yr
  • 90s prom dress49K/yr
  • 80s prom46K/yr
  • 1980s prom dress46K/yr
  • 80s dresses35K/yr
  • 80s dresses for women25K/yr
  • tacky prom dress22K/yr

Reviews and returns

What reviews say buyers love and hate about 80s Prom Dress for Women

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Size-Overall”
31%of negative reviews mention “Size-Overall”
13.4%of orders come back
“Extremely short dress”
A buyer, on “Size-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common 80s Prom Dress for Women questions

Answered from the same tracked data.