7th Birthday Shirt

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months

108K

Growth, 90 days vs prior 90

-5.1%

Conversion, latest week

2.4%

Market size, estimated

$42Ka year

Top search term

7 birthday shirt18K searches a year

Listings sell for $16.40 on average, from $6.95 to $30.34. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $16.40 that is $0 to $2K a year per listing.

Average price

$16.40inside the $15 to $100 sweet spot

Price range

$6.95–$30.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.4%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #1,399 within Baby Girls. It carries 304 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

6.3%

Average rank

#1,399in Baby Girls

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

304per listing

Listings tracked

101

40 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

40

Successful launches

7Amazon's first-year sales bar

Average brand age

22 months