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70s Earrings

Fail

Prices span $4.32–$14.02, mostly outside the sweet spot, so 70s Earrings is a Fail.

Flapen Score
35
35 / 100
Ranks 14,546 of 16,930 Clothing, Shoes & Jewelry niches · −10 vs the category median of 45
Market size
$32K/yr144K searches / yr
90-day growth
-3.2%search demand this quarter
Competition
59%top-5 click share · 18 brands · 22 sellers

Flapen Score

70s Earrings against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, 70s Earrings is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 70s Earrings market on Amazon at a glance

Shoppers on Amazon United States searched for 70s Earrings 144K times last year and spent an estimated $32K. The top 5 brands take 71% of clicks. Demand peaks in Sep–Oct. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
144K
Growth, 90 days vs prior 90
-3.2%
Conversion, latest week
2.9%
Market size, estimated
$32Ka year
Peak month
October2.5× the quietest month
Top search term
70s earrings46K searches a year

02 · Price

A sale here is worth $7.85.

Listings sell for $7.85 on average, from $4.32 to $14.02. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $7.85 that is $0 to $785 a year per listing.

Average price
$7.85under the $15 to $100 sweet spot
Price range
$4.32–$14.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$785
Returns
7.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #2,364 within Earrings. It carries 354 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
100%
Out of stock, average day
4.0%
Average rank
#2,364in Earrings
Average rating
4.26 starsAmazon United States average 4.42 stars
Average reviews
354per listing
Listings tracked
23

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top 70s Earrings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

22

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

59%

Top 20: 96%

Open market

23%

  • Brand 127%
  • Brand 220%
  • Brand 39%
  • Brand 49%
  • Brand 56%
  • Brand 66%

Demand

70s Earrings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 2.5×

Search terms

Top 70s Earrings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 70s earrings46K/yr
  • retro earrings27K/yr
  • 70s earrings for women24K/yr
  • 60s earrings13K/yr
  • retro earrings for women12K/yr
  • 60s earrings for women5K/yr
  • 60s jewelry for women5K/yr
  • groovy earrings4K/yr
  • 70 s earrings for women5K/yr
  • 70s style earrings for women2K/yr

Reviews and returns

What reviews say buyers love and hate about 70s Earrings

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Advertised Vs Actual Product”
7.8%of orders come back
“Different than pictured”
A buyer, on “Advertised Vs Actual Product”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common 70s Earrings questions

Answered from the same tracked data.