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70s Belt

Maybe

The top 5 brands take only 32% of clicks. But an estimated 11.4% of orders come back, so 70s Belt is a Maybe.

Flapen Score
54
54 / 100
Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 45
Market size
$38K/yr138K searches / yr
90-day growth
+36.1%search demand this quarter
Competition
23%top-5 click share · 56 brands · 95 sellers

Flapen Score

70s Belt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, 70s Belt is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 70s Belt market on Amazon at a glance

Shoppers on Amazon United States searched for 70s Belt 138K times last year and spent an estimated $38K. The top 5 brands take 32% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +36.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months
138K
Growth, 90 days vs prior 90
+36.1%
Conversion, latest week
1.9%
Market size, estimated
$38Ka year
Top search term
70s belt26K searches a year

02 · Price

A sale here is worth $14.08.

Listings sell for $14.08 on average, from $6.87 to $25.83. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $14.08 that is $0 to $1K a year per listing.

Average price
$14.08under the $15 to $100 sweet spot
Price range
$6.87–$25.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
11.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #871 within Belts. It carries 396 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
2.5%
Average rank
#871in Belts
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
396per listing
Listings tracked
109

04 · Newcomers

7 of last year's 32 launches cleared the first-year sales bar.

32 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
32
Successful launches
7Amazon's first-year sales bar
Average brand age
33 months

Products

Top 70s Belt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

56 rising

Sellers

95

Top-5 brand share

32%

Top 20: 75%

Top-5 click share

23%

Top 20: 52%

Open market

63%

  • Brand 110%
  • Brand 26%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

70s Belt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Apr, Sep, Oct · busiest ÷ quietest = 3.4× · 10 of 12 months tracked

Search terms

Top 70s Belt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 70s belt26K/yr
  • festival belts12K/yr
  • brown boho belt14K/yr
  • disc belt17K/yr
  • hippie belt19K/yr
  • festival belts for women7K/yr
  • boho waist belt7K/yr
  • 70s belts for women9K/yr
  • hippie belts for women6K/yr
  • disc belt women5K/yr

Reviews and returns

What reviews say buyers love and hate about 70s Belt

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Durability”
11.4%of orders come back
“Fell apart”
A buyer, on “Durability”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common 70s Belt questions

Answered from the same tracked data.