6th Birthday Shirt Girl

Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months

156K

Growth, 90 days vs prior 90

-30.3%

Conversion, latest week

2.1%

Market size, estimated

$51Ka year

Peak month

September2.1× the quietest month

Top search term

6th birthday girl outfit40K searches a year

Listings sell for $15.70 on average, from $7.05 to $29.70. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $15.70 that is $0 to $2K a year per listing.

Average price

$15.70inside the $15 to $100 sweet spot

Price range

$7.05–$29.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

5.1%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #311 within Baby Girls. It carries 375 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

6.3%

Average rank

#311in Baby Girls

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

375per listing

Listings tracked

46

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

24 months