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67 Keychain

Fail

Demand is soft, at -72.2% this quarter, so 67 Keychain is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$27K/yr58K searches / yr
90-day growth
-72.2%search demand this quarter
Competition
62%top-5 click share · 15 brands · 18 sellers

Flapen Score

67 Keychain against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, 67 Keychain is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 67 Keychain market on Amazon at a glance

Shoppers on Amazon United States searched for 67 Keychain 58K times last year and spent an estimated $27K. The top 5 brands take 78% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -72.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months
58K
Growth, 90 days vs prior 90
-72.2%
Conversion, latest week
4.5%
Market size, estimated
$27Ka year
Top search term
67 keychain35K searches a year

02 · Price

A sale here is worth $10.30.

Listings sell for $10.30 on average, from $5.14 to $19.07. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $10.30 that is $0 to $1K a year per listing.

Average price
$10.30under the $15 to $100 sweet spot
Price range
$5.14–$19.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #41,718 within Accessories. It carries 11 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
9.8%
Average rank
#41,718in Accessories
Average rating
4.16 starsAmazon United States average 4.42 stars
Average reviews
11per listing
Listings tracked
21

04 · Newcomers

0 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 9 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
0Amazon's first-year sales bar
Average brand age
9 months

Products

Top 67 Keychain products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

15

Sellers

18

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

19%

  • Brand 160%
  • Brand 26%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

67 Keychain search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26JanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 8.5× · 7 of 12 months tracked

Search terms

Top 67 Keychain search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 67 keychain35K/yr
  • 67 keychains5K/yr
  • 6 7 keychain9K/yr
  • 67 keychain bulk5K/yr
  • 67 key chain4K/yr

Reviews and returns

What reviews say buyers love and hate about 67 Keychain

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Size-Overall”
1.9%of orders come back
“They are much bigger than I expected -”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common 67 Keychain questions

Answered from the same tracked data.