67 hat
Skip itSoft demand (-47.9% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible16.76avg incumbent reviews — the moat a new listing must climb
Competition
Great35%top-5 click share — an open shelf
Avg price
Great$16.64avg listing price — sweet spot $15–$100
Price range
Good$7.64–$28.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Returns
Good2.8%return rate — above 5% kills the launch gate
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Market size
Bad$38K$38K/yr · 58K searches
Growth
Bad-47.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, 67 hat is a $38K/yr Amazon United States market (58K searches/yr). The top 5 brands hold 69% of demand. Verdict: Skip it — 44/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
67 hat market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $21K–$25K
- units × avg price
- Conversion rate
- 4.0%
- Avg BSR
- #98,584
- Page quality
- 0%
- Prime
- 71%
- Sponsored
- 59%
- Out of stock
- 23.8%
- Avg brand age
- 33 months
- Avg seller age
- 150 days
Competition & brand share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
24
Sellers
31
Top-5 brand share
69%
Top 20: 98%
Top-5 click share
35%
Top 20: 76%
Open market
27%
- Trendy Apparel Shop37%
- Generic14%
- 6 7 67 Meme Six Seven Boy Youth Kids Gifts8%
- Eikrucey6%
- MIMAYIN4%
- BLbird4%
Demand
Weekly Amazon search volume, last 27 weeks — -47.9% search growth over the last 90 days.Top 67 hat search terms
- 67 hat38K/yr
- 6 7 hat12K/yr
- 67 hats4K/yr
- 67 hat kids4K/yr
Top 67 hat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Trendy Apparel Shop Number 67 White Thread Embroidered Flat Bill Snapback Baseball Cap - Black
Trendy Apparel Shop$24.965.0★3 rev
Trendy Apparel Shop Youth Size Number 67 Gold Thread Embroidered 6 Panel Cotton Snapback Cap - Black
Trendy Apparel Shop$19.925.0★4 rev
Trendy Apparel Shop Number 67 Gold Thread Embroidered Flat Bill 5 Panel Trucker Cap - Pink
Trendy Apparel Shop$24.035.0★3 rev
Trendy Apparel Shop Number 67 White Thread Embroidered Flat Bill 5 Panel Trucker Cap - Black
Trendy Apparel Shop$24.424.6★3 rev
67 Meme Square Root 4489 Teen Six Seven Slangs Math Teacher Golf Hats Beach Cap
Generic$10.645.0★4 rev
Newest
by launch date
6 7 Bruh 67 Meme Hands Funny Gen Alpha Slang Kids Boys Youth Trucker Hat with Adjustable Mesh Back Black
6 7 67 Meme Six Seven Boy Youth Kids Gifts$18.820 rev
Funky Junque Kids Trucker Hat Baseball Cap - 67 - Black/White (Medium/Large - 2-9 Years)
Funky Junque$24.71440 rev
6 7 Bruh Meme Ice Cream Drip 67 Gen Alpha Kids Boys Youth Adjustable Printed Baseball Hat Light Blue
6 7 67 Meme Six Seven Boy Youth Kids Gifts$19.870 rev
Mepase 3 Pcs 67 Ice Cream Drip Baseball Bat Hats Bulk Adjustable Caps Sport Gift Caps for Team Party Favors (67 Letter)
Mepase$16.693 rev
Six Seven 67 Hat | Funny Premium Adjustable Snapback Baseball Vintage Trucker Hats for Men & Women (US Alpha One Size Black | Blue Blocks)
BROTHER TRUCKERS$19.880 rev
Trending
90-day click momentum
67 School Vibes Hat Trucker Hat Women Dad Hat Funny Birthday Gifts Pink
Povmekd$7.640.0★
6 7 Bruh 67 Meme Hands Funny Gen Alpha Slang Kids Boys Youth Trucker Hat with Adjustable Mesh Back Black
6 7 67 Meme Six Seven Boy Youth Kids Gifts$18.820.0★
Eikrucey 67 Hat Six Seven for MenFunny 6-7 White Elephant Gifts for Coworkers Friends
Eikrucey$8.870.0★
6 7 Bruh Meme Ice Cream Drip 67 Gen Alpha Kids Boys Youth Adjustable Printed Baseball Hat Light Blue
6 7 67 Meme Six Seven Boy Youth Kids Gifts$19.870.0★
Eikrucey 67 Hat Six Seven for MenFunny 6 7 White Elephant Gifts for Coworkers Friends
Eikrucey$8.870.0★
What buyers say about 67 hat
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Love the colors”
“The adjustable back makes it easy to get a comfortable fit for different head sizes”
“The material feels good”
“It is very comfortable”
“Trendy & styling”
“Great value for money”
“Made a great gift”
“Exactly what I ordered”
“Cute design and adjustable fit”
What buyers complain about
“Broke quick”
“I think that price is a tad high”
“Not the highest quality”
“non-matching pink shade”
“has virtually no trace of the threads that were used to stitch the 6 and 7 together”
“The sizing feels slightly off”
“I did think this cap was going to be made of thin cheap material”
Top return reasons
Common questions
- Is 67 hat profitable to sell on Amazon United States?
- The niche generates $38K/yr across 49 tracked products. 0 of 39 products launched in the last 360 days are still selling. 90-day search growth is -47.9%. Flapen's verdict: Skip it (44/100).
- How competitive is the 67 hat niche?
- 24 brands and 31 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in 67 hat?
- Top complaints mined from reviews: Durability, Value For Money, Quality-Overall. The return rate is 2.8%.
- What does it cost to enter the 67 hat niche?
- Listings span $7.64–$28.37; the average listing price is $16.64 (sweet spot $15–$100). The average incumbent carries 17 reviews — the moat a new listing must climb.