5t Winter Coat

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -73.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months

50K

Growth, 90 days vs prior 90

-73.7%

Conversion, latest week

0.4%

Market size, estimated

$8Ka year

Peak month

November31.4× the quietest month

Top search term

5t winter coat11K searches a year

Listings sell for $33.30 on average, from $9.94 to $74.56. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $33.30 that is $0 to $3K a year per listing.

Average price

$33.30inside the $15 to $100 sweet spot

Price range

$9.94–$74.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

7.9%of orders · Amazon United States median 2.1%

59% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 26.2% of listings are out of stock. The average listing ranks #1,918 within Baby Boys. It carries 1,770 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

100%

Out of stock, average day

26.2%

Average rank

#1,918in Baby Boys

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

1,770per listing

Listings tracked

41

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months