5t Pants

Shoppers searched for this 211K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -44.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $115K a year.

Searches, last 12 months

211K

Growth, 90 days vs prior 90

-44.5%

Conversion, latest week

2.1%

Market size, estimated

$115Ka year

Peak month

December5.9× the quietest month

Top search term

5t pants43K searches a year

Listings sell for $25.61 on average, from $9.40 to $49.17. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $25.61 that is $0 to $3K a year per listing.

Average price

$25.61inside the $15 to $100 sweet spot

Price range

$9.40–$49.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

6.0%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.3% of listings are out of stock. The average listing ranks #313 within Clothing. It carries 3,639 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

11.3%

Average rank

#313in Clothing

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

3,639per listing

Listings tracked

72

14 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

6Amazon's first-year sales bar

Average brand age

35 months