Skip to content

5t Girls Underwear

Maybe

The top 5 products take only 27% of clicks. But the products selling today already average 4.8★, so 5t Girls Underwear is a Maybe.

Flapen Score
60
60 / 100
Top 5% of 16,930 Clothing, Shoes & Jewelry niches · +15 vs the category median of 45
Market size
$492K/yr601K searches / yr
90-day growth
+9.3%search demand this quarter
Competition
27%top-5 click share · 26 brands · 34 sellers

Flapen Score

5t Girls Underwear against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, 5t Girls Underwear is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 5t Girls Underwear market on Amazon at a glance

Shoppers on Amazon United States searched for 5t Girls Underwear 601K times last year and spent an estimated $492K. The top 5 brands take 57% of clicks. Demand peaks in Aug. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 601K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $492K a year.

Searches, last 12 months
601K
Growth, 90 days vs prior 90
+9.3%
Conversion, latest week
5.3%
Market size, estimated
$492Ka year
Peak month
August1.5× the quietest month
Top search term
5t underwear girls169K searches a year

02 · Price

A sale here is worth $15.45.

Listings sell for $15.45 on average, from $9.36 to $24.69. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $15.45 that is $8K to $12K a year per listing.

Average price
$15.45inside the $15 to $100 sweet spot
Price range
$9.36–$24.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
500–750
Revenue per listing a year
$8K–$12K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #41 within Underwear. It carries 9,432 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
0.1%
Average rank
#41in Underwear
Average rating
4.75 starsAmazon United States average 4.42 stars
Average reviews
9,432per listing
Listings tracked
74

04 · Newcomers

7 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
7Amazon's first-year sales bar
Average brand age
52 months

Products

Top 5t Girls Underwear products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

26 rising

Sellers

34

Top-5 brand share

57%

Top 20: 96%

Top-5 click share

27%

Top 20: 64%

Open market

38%

  • Brand 117%
  • Brand 215%
  • Brand 310%
  • Brand 49%
  • Brand 56%
  • Brand 65%

Demand

5t Girls Underwear search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug · busiest ÷ quietest = 1.5×

Search terms

Top 5t Girls Underwear search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 5t underwear girls169K/yr
  • 5t girls underwear70K/yr
  • toddler girl underwear 5t48K/yr
  • hanes toddler underwear43K/yr
  • baby underwear27K/yr
  • 4t underwear30K/yr
  • girls 5t underwear30K/yr
  • 4t panties19K/yr
  • toddler panties 4t-5t17K/yr
  • girls underwear 5t26K/yr

Reviews and returns

What reviews say buyers love and hate about 5t Girls Underwear

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Size-Overall”
27%of negative reviews mention “Size-Overall”
1.4%of orders come back
“Fits small”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common 5t Girls Underwear questions

Answered from the same tracked data.