4.5 X 6.5 Clutch Stadium Purse Crossbody

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +85.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months

98K

Growth, 90 days vs prior 90

+85.1%

Conversion, latest week

4.1%

Market size, estimated

$63Ka year

Peak month

August3.3× the quietest month

Top search term

red clear bag21K searches a year

Listings sell for $15.73 on average, from $7.98 to $39.92. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $15.73 that is $0 to $2K a year per listing.

Average price

$15.73inside the $15 to $100 sweet spot

Price range

$7.98–$39.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.6%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #633 within Crossbody Bags. It carries 2,252 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

7.8%

Average rank

#633in Crossbody Bags

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

2,252per listing

Listings tracked

55

22 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

22

Successful launches

6Amazon's first-year sales bar

Average brand age

29 months