3rd Birthday Girl Outfit

Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -26.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months

148K

Growth, 90 days vs prior 90

-26.0%

Conversion, latest week

1.5%

Market size, estimated

$41Ka year

Peak month

September4.7× the quietest month

Top search term

5th birthday outfit for girls83K searches a year

Listings sell for $18.37 on average, from $9.55 to $28.87. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $18.37 that is $0 to $2K a year per listing.

Average price

$18.37inside the $15 to $100 sweet spot

Price range

$9.55–$28.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

5.6%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #671 within Baby Girls. It carries 304 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#671in Baby Girls

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

304per listing

Listings tracked

46

14 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months