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2undr Mens Underwear

weak search conversion (0.8%) — 2undr Mens Underwear doesn't clear our bar today.

Flapen Score

47
Skip it

Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45

Market size 11Growth 24Conversion 9Competition 92Returns 72Price range 93Avg price 95Brand share 44Review moat 23Quality gap 43
This niche Category average · 16,930 niches

Is 2undr Mens Underwear profitable on Amazon?

According to Flapen's Amazon United States niche tracking, 2undr Mens Underwear is a $46K/yr Amazon United States market (141K searches/yr). The top 5 brands hold 78% of demand. Verdict: Skip it — 47/100.

2undr Mens Underwear: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -1.1% over the last 90 days and 0.8% of searches end in a purchase.

$46K

revenue / yr

Units sold / yr1K
Search volume / yr-1.1%141K
Conversion rate0.8%
Avg price$43.46

Who owns the niche?

The top 5 brands hold 78% of demand, so 22% of the market is open.

22%

open market share

Brands · sellers28 · 73
Top-5 product click share23%
Open market22%
Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 94 products

Sponsored placement98%
New entrants (1y)6· 4 succeeded
Avg rating4.5★
Avg reviews7,206

Top 2undr Mens Underwear products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

$0$917$2K$3K$4K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 rising

Sellers

73

Top-5 brand share

78%

Top 20: 96%

Top-5 click share

23%

Top 20: 47%

Open market

19%

  • BAMBOO COOL44%
  • 2UNDR14%
  • SAXX Underwear Co.13%
  • Tommy John5%
  • Calvin Klein3%
  • TAILONG2%

Top 2undr Mens Underwear search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • mack weldon43K/yr
  • 2undr mens underwear33K/yr
  • skims men21K/yr
  • lululemon underwear12K/yr
  • whoop underwear men8K/yr
  • crz yoga mens underwear5K/yr
  • mens skims6K/yr
  • skims mens5K/yr
  • patagonia mens underwear5K/yr
  • patagonia underwear men3K/yr

What reviews say buyers love and hate about 2undr Mens Underwear

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews
Comfort-Overall28%

comfortable to wear

Size-Overall15%

Fit like a glove

Quality-Overall9%

true to size, great quality

Soft Feel7%

Soft fabric

Value For Money5%

They are affordable

What buyers complain about

57% of reviews
Size-Overall16%

Buy one size larger

Quality-Overall7%

Product is low quality

Comfort-Overall6%

Extremely uncomfortable

Material Quality6%

Poor quality material

Durability5%

they are falling apart

2undr Mens Underwear return rate & reasons

Why buyers send it back, as a share of all return requests.

2.1%

Return rate

80%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
49%
2Waist Fit
9%
3Material Quality
9%
4Length
5%
5Thigh Fit
5%

Common 2undr Mens Underwear questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 2undr Mens Underwear 47/100 on Amazon United States — Skip it. The niche generates $46K/yr across 94 tracked products. 4 of 6 products launched in the last 360 days are still selling. Search demand moved -1.1% over the last 90 days.
2undr Mens Underwear buyers on Amazon United States complain most about Size-Overall, Quality-Overall, Comfort-Overall, the themes mined from the niche's reviews. Its return rate is 2.1%.