2nd grade shirt
Worth a lookShows demand growing +820.0% this quarter, but a small market ($14K/yr) keeps it on the watch list.
Growth
Incredible+820.0%90-day search growth — must beat 0% to launch
Review moat
Incredible88.52avg incumbent reviews — the moat a new listing must climb
Competition
Great23%top-5 click share — an open shelf
Brand share
Great47%top-5 brand share — no brand owns this niche
Avg price
Good$14.02avg listing price — sweet spot $15–$100
Price range
Okay$7.97–$18.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.8%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$14K$14K/yr · 141K searches
According to Flapen's Amazon United States niche tracking, 2nd grade shirt is a $14K/yr Amazon United States market (141K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 54/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
2nd grade shirt market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $42K–$56K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #23,053
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 5.5%
- Avg brand age
- 19 months
- Avg seller age
- 187 days
Competition & brand share
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
37 falling
Sellers
29
Top-5 brand share
47%
Top 20: 89%
Top-5 click share
23%
Top 20: 56%
Open market
47%
- OCURHU17%
- LHBNK10%
- NQIQO8%
- KEKEMI7%
- The Children's Place6%
- UYIQL6%
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — +820.0% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 186.6×
Top 2nd grade shirt search terms
- second grade shirt26K/yr
- 2nd grade shirt19K/yr
- first day of second grade shirt6K/yr
- 2nd grade shirts4K/yr
- 2nd grade tshirt2K/yr
- 2nd grade shirts for girls40K/yr
- first day of 2nd grade shirt girl8K/yr
- second grade shirts for girls20K/yr
- first day of second grade shirt girl12K/yr
- hello second grade shirt girls4K/yr
Top 2nd grade shirt products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
OCURHU First Day of Second Grade Shirt for Girls Funny Rainbow Graphic Tshirt 1st Day of School Gifts for Kids Apricot 7-8T
OCURHU$15.414.9★103 rev
UYIQL Second Grade Teacher Shirt for Women First Day of 2nd Grade Shirt Back to School Gift Ranibow Graphic Top Tie Dye L
UYIQL$13.654.2★65 rev
OCURHU 2nd Grade Teacher Shirts Women Second Grade Teacher Shirt for First Day of School Casual Letter Printed Tops Apricot-2 M
OCURHU$14.694.4★326 rev
Women Teacher Shirts Second Grade: Funny Teachers Graphic Tees Back to School Tshirt Teachers Gifts Tops
LHBNK$17.084.8★31 rev
The Childrens Place Girls School Days Short Sleeve Graphic T-Shirts Multipacks Unicorn/1st Day 2nd Grade/Reader 3-Pack Medium
The Children's Place$18.754.8★480 rev
Newest
by launch date
MULOIUDZ Bow First Day of School Shirt for Kid Toddler Girls Kindergarten 1st 2nd Grade T-Shirts Back to School Tees Tops(Pink-2nd Grade 8-9Y)
MULOIUDZ$14.891 rev
MULOIUDZ Bow First Day of School Outfits Kid Toddler Girls Kindergarten 1st 2nd Grade Shirts Back to School T-Shirt Tee Tops(Coral-2nd Grade 7-8Y)
MULOIUDZ$14.682 rev
GLIGLITTR First Day of School Shirt Kids Girls Cute 1st 2nd 3rd Grade T-Shirt Back to School Outfit Funny Graphic Tee Tops (Pink-2nd Grade 7Y)
GLIGLITTR$15.159 rev
IZYJOY Girls Back to School Shirt 1st 2nd 3rd Grade Rainbow T-Shirt Kids First Day of School Tee Hello 1-3 Grade Outfit Tops (Purple-2nd Grade 7T)
IZYJOY$14.696 rev
OCURHU First Day of Second Grade Shirt for Girls Funny Rainbow Graphic Tshirt 1st Day of School Gifts for Kids Apricot 7-8T
OCURHU$14.57103 rev
Trending
90-day click momentumOCURHU First Day of Second Grade Shirt for Girls Funny Rainbow Graphic Tshirt 1st Day of School Gifts for Kids Apricot 7-8T
OCURHU$14.574.9★
NQIQO Hello 2nd Grade Teacher Shirts Women First Day of School Tee Pink L
NQIQO$11.344.8★
MULOIUDZ Bow First Day of School Outfits Kid Toddler Girls Kindergarten 1st 2nd Grade Shirts Back to School T-Shirt Tee Tops(Coral-2nd Grade 7-8Y)
MULOIUDZ$14.684.5★
MULOIUDZ Bow First Day of School Shirt for Kid Toddler Girls Kindergarten 1st 2nd Grade T-Shirts Back to School Tees Tops(Pink-2nd Grade 8-9Y)
MULOIUDZ$14.895.0★
NQIQO Hello 2nd Grade Teacher Shirts Women First Day of School Tee Pink S
NQIQO$9.754.8★
What buyers say about 2nd grade shirt
What buyers praise and complain about, mined from review topics.What buyers love
“Perfect fit”
“soft”
“The material isnt cheap”
“The design is very pretty”
“It's really well made”
“The colors were bright”
“Great value”
“No pilling after several washes”
“Its not tight on your neck either”
“comfortable enough for all-day wear”
What buyers complain about
“Fits a little oversized so Id advise sizing down if you want it to fit instead of being baggy”
“The only thing is that I wish it was available in other colors”
“It feels a little heavy”
Top return reasons
Common questions
- Is 2nd grade shirt profitable to sell on Amazon United States?
- The niche generates $14K/yr across 75 tracked products. 0 of 35 products launched in the last 360 days are still selling. 90-day search growth is +820.0%. Flapen's verdict: Worth a look (54/100).
- How competitive is the 2nd grade shirt niche?
- 37 brands and 29 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 47% of demand.
- What do buyers complain about in 2nd grade shirt?
- Top complaints mined from reviews: Size-Overall, Color, Weight Heavy. The return rate is 4.8%.
- When does demand for 2nd grade shirt peak?
- Demand peaks in Jul–Aug; the busiest month runs 186.6× the quietest.
- What does it cost to enter the 2nd grade shirt niche?
- Listings span $7.97–$18.75; the average listing price is $14.02 (sweet spot $15–$100). The average incumbent carries 89 reviews — the moat a new listing must climb.