2nd Birthday Shirt Boy
a small market ($60K/yr) — 2nd Birthday Shirt Boy doesn't clear our bar today.
Flapen Score
Ranks 8,414 of 16,930 Clothing, Shoes & Jewelry niches · on the category median
Is 2nd Birthday Shirt Boy profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 2nd Birthday Shirt Boy is a $60K/yr Amazon United States market (294K searches/yr). The top 5 brands hold 61% of demand. Verdict: Skip it — 45/100.
2nd Birthday Shirt Boy: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -11.7% over the last 90 days and 1.4% of searches end in a purchase.
$60K
revenue / yr
Who owns the niche?
The top 5 brands hold 61% of demand, so 39% of the market is open.
39%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 89 products
Top 2nd Birthday Shirt Boy products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
GLIGLITTR Two Cool Birthday Shirt 2nd Birthday Boy Tshirt 2 Year Old Toddler Boys Second Bday Party Short Sleeve Outfits Tops(Black2 2T)
- Price
- $14.12
- Rating
- 4.7/5
- Reviews
- 357
- Age
- 1y ago
GLIGLITTR Two Cool Birthday Shirt 2nd Birthday Boy Tshirt 2 Year Old Toddler Boys Second Bday Party Short Sleeve Outfits Tops(Blue2 2T)
- Price
- $15.25
- Rating
- 4.7/5
- Reviews
- 357
- Age
- 1y ago
Unordinary Toddler 2nd Birthday Shirt boy Chugga Chugga Two Two Train im 2 Years Old Second Birthday Tshirt (US Age 3 Years Charcoal Black)
- Price
- $12.96
- Rating
- 4.8/5
- Reviews
- 2,447
- Age
- 6y ago
CREAIRY Toddler Baby Boy 1st 2nd Birthday Outfit Dinosaur Short Sleeve T-Shirt Tops Shorts Set Summer Clothes (Two 2-3T)
- Price
- $16.61
- Rating
- 4.6/5
- Reviews
- 41
- Age
- 5mo ago
Lamuusaa Toddler Baby Boy Birthday Outfit One/Two Letter Embroidery T-shirt Jogger Shorts Waffle Summer Clothes (Blue Two 2-3 Years)
- Price
- $15.87
- Rating
- 4.7/5
- Reviews
- 242
- Age
- 2y ago
Trending
90-day click momentum
Birthday boy Shirt Toddler Boys Outfit First Happy 12m 2t 3t 4 Year Old 5 Kids 6th Number Printed T-Shirt (US Age 3 Years Charcoal Black - 2nd)
- Price
- $13.27
- Rating
- 4.8/5
- Reviews
- 39
- Age
- 5mo ago
TITKKOP Toddler Boy 2nd Birthday Retro Graphic Cotton Shirt (Black 2T)
- Price
- $14.16
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 5mo ago
Toddler Baby Boy Birthday Outfit One/Two Letter Embroidery Waffle T-shirt Top Jogger Shorts Summer Birthday Clothes (Green Two 2-3T)
- Price
- $16.73
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 5mo ago
Toddler Boy 2nd Birthday Funny Graphic Cotton Shirt (Beige 2T)
- Price
- $14.27
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 5mo ago
Fernvia Toddler Baby Boy 2nd Birthday Outfit Letter Print Short Sleeve T-shirt Elastic Camouflage Shorts Summer Clothes (B-Im Two Black 2-3T)
- Price
- $14.47
- Rating
- 4.4/5
- Reviews
- 37
- Age
- 7mo ago
Newest
by launch dateToddler Boy 2nd Birthday Funny Graphic Cotton Shirt (Beige 2T)
- Price
- $14.27
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 5mo ago
TITKKOP Toddler Boy 2nd Birthday Retro Graphic Cotton Shirt (Black 2T)
- Price
- $14.16
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 5mo ago
Toddler Baby Boy Birthday Outfit One/Two Letter Embroidery Waffle T-shirt Top Jogger Shorts Summer Birthday Clothes (Green Two 2-3T)
- Price
- $16.73
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 5mo ago
Birthday boy Shirt Toddler Boys Outfit First Happy 12m 2t 3t 4 Year Old 5 Kids 6th Number Printed T-Shirt (US Age 3 Years Charcoal Black - 2nd)
- Price
- $13.27
- Rating
- 4.8/5
- Reviews
- 39
- Age
- 5mo ago
GLIGLITTR 2nd Birthday Shirt Boy Two Infinity Tshirt 2 Year Old Toddler Boy Second Bday Party Outfit Cartoon Short Sleeve Top(Sky Blue 2T)
- Price
- $16.49
- Rating
- 4.2/5
- Reviews
- 41
- Age
- 5mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.
Brands
36 falling
Sellers
40
Top-5 brand share
61%
Top 20: 91%
Top-5 click share
27%
Top 20: 56%
Open market
34%
- GLIGLITTR25%
- TITKKOP12%
- Unordinary Toddler10%
- CREAIRY7%
- Fernvia7%
- Lamuusaa5%
2nd Birthday Shirt Boy demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.9×
Top 2nd Birthday Shirt Boy search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 2nd birthday outfit boy44K/yr
- 2nd birthday shirt28K/yr
- 2 year old birthday shirt22K/yr
- 2nd birthday shirt boy32K/yr
- 2nd birthday boy21K/yr
- 2 year old boy birthday outfit12K/yr
- happy 2nd birthday boy11K/yr
- 2nd birthday boy outfit11K/yr
- two birthday shirt12K/yr
- 2 birthday shirt10K/yr
What reviews say buyers love and hate about 2nd Birthday Shirt Boy
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“Size is accurate”
“This is really high quality shirt”
“Good quality and soft to the touch”
“The material is lightweight”
“the colors are vibrant”
What buyers complain about
54% of reviews“A little tight”
“The material of pants were terrible”
“Cheap dont buy”
“The screen print cracked after one wash”
“the color was a little more pale than the picture”
2nd Birthday Shirt Boy return rate & reasons
Why buyers send it back, as a share of all return requests.
3.9%
Return rate
81%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 2nd Birthday Shirt Boy questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
