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24 Month Boy Clothes Summer

Fail

Shoppers spend an estimated $18K a year here, so 24 Month Boy Clothes Summer is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$18K/yr108K searches / yr
90-day growth
-20.1%search demand this quarter
Competition
18%top-5 click share · 43 brands · 48 sellers

Flapen Score

24 Month Boy Clothes Summer against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, 24 Month Boy Clothes Summer is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 24 Month Boy Clothes Summer market on Amazon at a glance

Shoppers on Amazon United States searched for 24 Month Boy Clothes Summer 108K times last year and spent an estimated $18K. The top 5 brands take 40% of clicks. Demand peaks in Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -20.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
-20.1%
Conversion, latest week
1.1%
Market size, estimated
$18Ka year
Peak month
December1.9× the quietest month
Top search term
24 month boy clothes summer15K searches a year

02 · Price

A sale here is worth $15.30.

Listings sell for $15.30 on average, from $6.94 to $31.09. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $15.30 that is $0 to $2K a year per listing.

Average price
$15.30inside the $15 to $100 sweet spot
Price range
$6.94–$31.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #149 within Baby Boys. It carries 7,252 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
3.1%
Average rank
#149in Baby Boys
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
7,252per listing
Listings tracked
114

04 · Newcomers

25 of last year's 55 launches cleared the first-year sales bar.

55 products launched here in the last 12 months. 25 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
55
Successful launches
25Amazon's first-year sales bar
Average brand age
31 months

Products

Top 24 Month Boy Clothes Summer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 18% of clicks, no more. An open shelf where new products get seen.

$0$356$712$1K$1K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

43 falling

Sellers

48

Est. top-5 brand share

40%

Top 20: 82%

Est. top-5 click share

18%

Top 20: 43%

Open market

55%

  • Simple Joys by Carter's15%
  • Jecson8%
  • GGBNOMER6%
  • Tsultryofs6%
  • Kupretty5%
  • Renotemy5%

Demand

24 Month Boy Clothes Summer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Black Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top 24 Month Boy Clothes Summer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • 24 month boy clothes summer15K/yr
  • boys 24 months summer clothes8K/yr
  • 18-24 month boy clothes summer11K/yr
  • 24 month old boy clothes10K/yr
  • ropa para bebe de 18 a 24 meses nio8K/yr
  • 24m boys clothes10K/yr
  • 24 month boy6K/yr
  • 24 month baby boy clothes5K/yr
  • 24 month boy outfit5K/yr
  • 24 month boy clothes winter8K/yr

Reviews and returns

What reviews say buyers love and hate about 24 Month Boy Clothes Summer

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
32%of negative reviews mention “Size-Overall”
2.7%of orders come back
“Size runs small”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common 24 Month Boy Clothes Summer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data