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Zinc Oxide Ointment

Maybe

An estimated 0.5% of orders come back. But the products selling today already average 4.6★, so Zinc Oxide Ointment is a Maybe.

Flapen Score
58
58 / 100
Top 6% of 2,472 Baby Products niches · +14 vs the category median of 44
Market size
$1.0M/yr1.3M searches / yr
90-day growth
+38.0%search demand this quarter
Competition
56%top-5 click share · 20 brands · 611 sellers

Flapen Score

Zinc Oxide Ointment against its category

The dotted line is the Baby Products average. Past it, Zinc Oxide Ointment is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zinc Oxide Ointment market on Amazon at a glance

Shoppers on Amazon United States searched for Zinc Oxide Ointment 1.3M times last year and spent an estimated $1.0M. The top 5 brands take 72% of clicks. Demand peaks in Jun. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 8.0% of those searches ended in a purchase.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved +38.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months
1.3M
Growth, 90 days vs prior 90
+38.0%
Conversion, latest week
8.0%
Market size, estimated
$1.0Ma year
Peak month
June1.7× the quietest month
Top search term
zinc oxide cream539K searches a year

02 · Price

A sale here is worth $9.84.

Listings sell for $9.84 on average, from $4.03 to $20.99. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 4,000 to 5,000 of them. At $9.84 that is $39K to $49K a year per listing.

Average price
$9.84under the $15 to $100 sweet spot
Price range
$4.03–$20.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
4,000–5,000
Revenue per listing a year
$39K–$49K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #125 within Baby Care. It carries 4,685 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
96%
Out of stock, average day
0.0%
Average rank
#125in Baby Care
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
4,685per listing
Listings tracked
25

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
74 months

Products

Top Zinc Oxide Ointment products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 rising

Sellers

611

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

56%

Top 20: 94%

Open market

24%

  • Brand 117%
  • Brand 216%
  • Brand 316%
  • Brand 412%
  • Brand 512%
  • Brand 63%

Demand

Zinc Oxide Ointment search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.7×

Search terms

Top Zinc Oxide Ointment search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • zinc oxide cream539K/yr
  • zinc oxide212K/yr
  • zinc cream121K/yr
  • zinc oxide ointment114K/yr
  • oxido de zinc92K/yr
  • zinc oxide cream for face26K/yr
  • zink oxide cream11K/yr
  • zinc oxide paste25K/yr
  • zinc ointment23K/yr
  • oxido de zinc crema21K/yr

Reviews and returns

What reviews say buyers love and hate about Zinc Oxide Ointment

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Allergies”
0.5%of orders come back
“rash”
A buyer, on “Allergies”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Zinc Oxide Ointment questions

Answered from the same tracked data.