Wrangler Diaper Bag

Shoppers searched for this 358K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.

Searches, last 12 months

358K

Growth, 90 days vs prior 90

-6.8%

Conversion, latest week

0.2%

Market size, estimated

$43Ka year

Peak month

August3.3× the quietest month

Top search term

wrangler diaper bag183K searches a year

Listings sell for $57.31 on average, from $21.04 to $190.88. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $57.31 that is $0 to $6K a year per listing.

Average price

$57.31inside the $15 to $100 sweet spot

Price range

$21.04–$190.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

3.4%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #108 within Diapering. It carries 1,987 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#108in Diapering

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

1,987per listing

Listings tracked

50

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months