Wonder Baby

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -52.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months

26K

Growth, 90 days vs prior 90

-52.9%

Conversion, latest week

5.6%

Market size, estimated

$21Ka year

Peak month

December3.6× the quietest month

Top search term

turtle backpack for baby4K searches a year

Listings sell for $14.61 on average, from $10.16 to $19.43. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $14.61 that is $0 to $1K a year per listing.

Average price

$14.61under the $15 to $100 sweet spot

Price range

$10.16–$19.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 24.4% of listings are out of stock. The average listing ranks #70 within Safety. It carries 5,451 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

24.4%

Average rank

#70in Safety

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

5,451per listing

Listings tracked

8

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months