Wipes Dispenser

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $843K a year.

Searches, last 12 months

2.2M

Growth, 90 days vs prior 90

-8.7%

Conversion, latest week

3.5%

Market size, estimated

$843Ka year

Peak month

January1.4× the quietest month

Top search term

wipes dispenser259K searches a year

Listings sell for $11.10 on average, from $5.33 to $22.88. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 3,000 to 4,000 of them. At $11.10 that is $33K to $44K a year per listing.

Average price

$11.10under the $15 to $100 sweet spot

Price range

$5.33–$22.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

3,000–4,000

Revenue per listing a year

$33K–$44K

Returns

3.6%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #14 within Diapering. It carries 5,060 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

1.8%

Average rank

#14in Diapering

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

5,060per listing

Listings tracked

29

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

36 months