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Weaning Breastfeeding

Fail

Demand is soft, at -17.7% this quarter, so Weaning Breastfeeding is a Fail.

Flapen Score
41
41 / 100
Ranks 1,495 of 2,472 Baby Products niches · −3 vs the category median of 44
Market size
$95K/yr126K searches / yr
90-day growth
-17.7%search demand this quarter
Competition
76%top-5 click share · 9 brands · 11 sellers

Flapen Score

Weaning Breastfeeding against its category

The dotted line is the Baby Products average. Past it, Weaning Breastfeeding is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Weaning Breastfeeding market on Amazon at a glance

Shoppers on Amazon United States searched for Weaning Breastfeeding 126K times last year and spent an estimated $95K. The top 5 brands take 86% of clicks. Demand peaks in Jan. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.

Searches, last 12 months
126K
Growth, 90 days vs prior 90
-17.7%
Conversion, latest week
3.4%
Market size, estimated
$95Ka year
Peak month
January2.2× the quietest month
Top search term
stop breastfeeding products20K searches a year

02 · Price

A sale here is worth $21.97.

Listings sell for $21.97 on average, from $6.90 to $41.17. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $21.97 that is $5K to $11K a year per listing.

Average price
$21.97inside the $15 to $100 sweet spot
Price range
$6.90–$41.17
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$5K–$11K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #435 within Breastfeeding. It carries 4,587 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#435in Breastfeeding
Average rating
4.10 starsAmazon United States average 4.42 stars
Average reviews
4,587per listing
Listings tracked
12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Weaning Breastfeeding products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

9 rising

Sellers

11

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

9%

  • Brand 136%
  • Brand 221%
  • Brand 313%
  • Brand 410%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (3 brands, 9%)

Demand

Weaning Breastfeeding search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.2×

Search terms

Top Weaning Breastfeeding search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stop breastfeeding products20K/yr
  • weaning breastfeeding27K/yr
  • breastfeeding weaning stick9K/yr
  • sucker buster weaning balm15K/yr
  • breastfeeding weaning products11K/yr
  • weaning balm4K/yr
  • sucker buster8K/yr
  • weaning5K/yr
  • breastfeeding weaning6K/yr
  • stop breastfeeding5K/yr

Reviews and returns

What reviews say buyers love and hate about Weaning Breastfeeding

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Value For Money”
21%of negative reviews mention “Smell”
2.5%of orders come back
“Smells so bad”
A buyer, on “Smell”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Weaning Breastfeeding questions

Answered from the same tracked data.