Waterproof Crib Pad

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.

Searches, last 12 months

90K

Growth, 90 days vs prior 90

-3.6%

Conversion, latest week

5.7%

Market size, estimated

$116Ka year

Top search term

waterproof crib pad15K searches a year

Listings sell for $22.73 on average, from $8.92 to $78.52. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $22.73 that is $2K to $6K a year per listing.

Average price

$22.73inside the $15 to $100 sweet spot

Price range

$8.92–$78.52

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

1.5%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #13 within Bedding. It carries 5,358 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#13in Bedding

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

5,358per listing

Listings tracked

30

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

52 months