Vava Night Light

Shoppers searched for this 284K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $230K a year.

Searches, last 12 months

284K

Growth, 90 days vs prior 90

+1.8%

Conversion, latest week

3.3%

Market size, estimated

$230Ka year

Peak month

July5.5× the quietest month

Top search term

vava night light30K searches a year

Listings sell for $24.41 on average, from $9.82 to $85.77. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $24.41 that is $12K to $18K a year per listing.

Average price

$24.41inside the $15 to $100 sweet spot

Price range

$9.82–$85.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$12K–$18K

Returns

2.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #57 within Décor. It carries 4,448 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#57in Décor

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

4,448per listing

Listings tracked

13

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

36 months