Upseat
FailThe top 5 products take 100% of clicks, so Upseat is a Fail.
- Flapen Score
- 25 / 100Ranks 2,364 of 2,472 Baby Products niches · −19 vs the category median of 4425
- Market size
- $43K/yr26K searches / yr
- 90-day growth
- +17.6%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 14 sellers
Flapen Score
Upseat against its category
The dotted line is the Baby Products average. Past it, Upseat is stronger. Inside it, weaker.
Market
The Upseat market on Amazon at a glance
Shoppers on Amazon United States searched for Upseat 26K times last year and spent an estimated $43K. All 2 brands take every click. Demand peaks in Jan–Feb–Sep–Oct–Nov–Dec. Flapen scores it 25 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.
- Searches, last 12 months
- 26K
- Growth, 90 days vs prior 90
- +17.6%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $43Ka year
- Peak month
- December11.3× the quietest month
- Top search term
- up seat15K searches a year
02 · Price
A sale here is worth $68.52.
Listings sell for $68.52 on average, from $36.67 to $118.19. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $68.52 that is $0 to $7K a year per listing.
- Average price
- $68.52inside the $15 to $100 sweet spot
- Price range
- $36.67–$118.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$7K
- Returns
- 5.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #4 within Highchairs & Booster Seats. It carries 14,710 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 100%
- Out of stock, average day
- 3.9%
- Average rank
- #4in Highchairs & Booster Seats
- Average rating
- 4.66 starsAmazon United States average 4.42 stars
- Average reviews
- 14,710per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Upseat products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
14
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 186%
- Brand 214%
- Open — no brand owns it (0%)
Demand
Upseat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Sep, Oct, Nov, Dec · busiest ÷ quietest = 11.3×
Reviews and returns
What reviews say buyers love and hate about Upseat
We read the reviews and the return reasons for every product selling here.
“Tray size is a bit small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Upseat questions
Answered from the same tracked data.









