Tummy Time Pillow

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $850K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-18.4%

Conversion, latest week

2.4%

Market size, estimated

$850Ka year

Peak month

November1.4× the quietest month

Top search term

tummy time pillow793K searches a year

Listings sell for $31.98 on average, from $10.27 to $45.40. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $31.98 that is $16K to $24K a year per listing.

Average price

$31.98inside the $15 to $100 sweet spot

Price range

$10.27–$45.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

$16K–$24K

Returns

3.2%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #134 within Activity & Entertainment. It carries 1,403 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

11.1%

Average rank

#134in Activity & Entertainment

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

1,403per listing

Listings tracked

35

9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

6Amazon's first-year sales bar

Average brand age

37 months