Tummy Time Book
FailShoppers spend an estimated $24K a year here, so Tummy Time Book is a Fail.
- Flapen Score
- 32 / 100Ranks 2,149 of 2,472 Baby Products niches · −12 vs the category median of 4432
- Market size
- $24K/yr51K searches / yr
- 90-day growth
- -0.4%search demand this quarter
- Competition
- 76%top-5 click share · 10 brands · 14 sellers
Flapen Score
Tummy Time Book against its category
The dotted line is the Baby Products average. Past it, Tummy Time Book is stronger. Inside it, weaker.
Market
The Tummy Time Book market on Amazon at a glance
Shoppers on Amazon United States searched for Tummy Time Book 51K times last year and spent an estimated $24K. The top 5 brands take 82% of clicks. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 4.3% of those searches ended in a purchase.
Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.
- Searches, last 12 months
- 51K
- Growth, 90 days vs prior 90
- -0.4%
- Conversion, latest week
- 4.3%
- Market size, estimated
- $24Ka year
- Top search term
- tummy time book31K searches a year
02 · Price
A sale here is worth $11.02.
Listings sell for $11.02 on average, from $8.52 to $17.04. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $11.02 that is $3K to $6K a year per listing.
- Average price
- $11.02under the $15 to $100 sweet spot
- Price range
- $8.52–$17.04
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #61 within Baby Care. It carries 3,335 reviews at 4.74 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 4.6%
- Average rank
- #61in Baby Care
- Average rating
- 4.74 starsAmazon United States average 4.42 stars
- Average reviews
- 3,335per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Tummy Time Book products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.
Brands
10 flat
Sellers
14
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
12%
- Brand 129%
- Brand 218%
- Brand 316%
- Brand 411%
- Brand 58%
- Brand 66%
- Open — no brand owns it (4 brands, 12%)
Demand
Tummy Time Book search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5× · 7 of 12 months tracked
Search terms
Top Tummy Time Book search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tummy time book31K/yr
- tummy time books14K/yr
- baby tummy time book3K/yr
- tummy time books 0-6 months3K/yr
Reviews and returns
What reviews say buyers love and hate about Tummy Time Book
We read the reviews and the return reasons for every product selling here.
“Not sturdy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tummy Time Book questions
Answered from the same tracked data.









