Tummy Nest Pregnancy Mattress
FailDemand is soft, at -44.2% this quarter, so Tummy Nest Pregnancy Mattress is a Fail.
- Flapen Score
- 40 / 100Ranks 1,569 of 2,472 Baby Products niches · −4 vs the category median of 4440
- Market size
- $50K/yr17K searches / yr
- 90-day growth
- -44.2%search demand this quarter
- Competition
- 76%top-5 click share · 8 brands · 12 sellers
Flapen Score
Tummy Nest Pregnancy Mattress against its category
The dotted line is the Baby Products average. Past it, Tummy Nest Pregnancy Mattress is stronger. Inside it, weaker.
Market
The Tummy Nest Pregnancy Mattress market on Amazon at a glance
Shoppers on Amazon United States searched for Tummy Nest Pregnancy Mattress 17K times last year and spent an estimated $50K. The top 5 brands take 85% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 5.4% of those searches ended in a purchase.
Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -44.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.
- Searches, last 12 months
- 17K
- Growth, 90 days vs prior 90
- -44.2%
- Conversion, latest week
- 5.4%
- Market size, estimated
- $50Ka year
- Top search term
- tummy nest pregnancy mattress8K searches a year
02 · Price
A sale here is worth $53.44.
Listings sell for $53.44 on average, from $41.32 to $102.89. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $53.44 that is $0 to $5K a year per listing.
- Average price
- $53.44inside the $15 to $100 sweet spot
- Price range
- $41.32–$102.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 7.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 26.2% of listings are out of stock. The average listing ranks #101 within Pregnancy & Maternity. It carries 40 reviews at 3.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 26.2%
- Average rank
- #101in Pregnancy & Maternity
- Average rating
- 3.44 starsAmazon United States average 4.42 stars
- Average reviews
- 40per listing
- Listings tracked
- 10
04 · Newcomers
5 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Tummy Nest Pregnancy Mattress products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
12
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
9%
- Brand 139%
- Brand 218%
- Brand 313%
- Brand 49%
- Brand 56%
- Brand 66%
- Open — no brand owns it (2 brands, 9%)
Demand
Tummy Nest Pregnancy Mattress search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 6.1× · 10 of 12 months tracked
Search terms
Top Tummy Nest Pregnancy Mattress search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tummy nest pregnancy mattress8K/yr
- tottlebee pregnancy pillow7K/yr
- tummynest pregnancy mattress2K/yr
Reviews and returns
What reviews say buyers love and hate about Tummy Nest Pregnancy Mattress
We read the reviews and the return reasons for every product selling here.
“Too Big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tummy Nest Pregnancy Mattress questions
Answered from the same tracked data.