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Travel Tub

Fail

Demand is soft, at -8.3% this quarter, so Travel Tub is a Fail.

Flapen Score
40
40 / 100
Ranks 1,569 of 2,472 Baby Products niches · −4 vs the category median of 44
Market size
$143K/yr183K searches / yr
90-day growth
-8.3%search demand this quarter
Competition
63%top-5 click share · 20 brands · 30 sellers

Flapen Score

Travel Tub against its category

The dotted line is the Baby Products average. Past it, Travel Tub is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Travel Tub market on Amazon at a glance

Shoppers on Amazon United States searched for Travel Tub 183K times last year and spent an estimated $143K. The top 5 brands take 71% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 183K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $143K a year.

Searches, last 12 months
183K
Growth, 90 days vs prior 90
-8.3%
Conversion, latest week
2.2%
Market size, estimated
$143Ka year
Top search term
portable bathtub for kids42K searches a year

02 · Price

A sale here is worth $34.80.

Listings sell for $34.80 on average, from $16.82 to $116.39. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $34.80 that is $3K to $9K a year per listing.

Average price
$34.80inside the $15 to $100 sweet spot
Price range
$16.82–$116.39
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$9K
Returns
5.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #45 within Baby Care. It carries 1,370 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
9.5%
Average rank
#45in Baby Care
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
1,370per listing
Listings tracked
24

04 · Newcomers

11 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
11Amazon's first-year sales bar
Average brand age
31 months

Products

Top Travel Tub products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

30

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

63%

Top 20: 95%

Open market

24%

  • Brand 127%
  • Brand 218%
  • Brand 310%
  • Brand 410%
  • Brand 57%
  • Brand 65%

Demand

Travel Tub search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KBlack Friday '25Spike '26NovDecJanFebMarAprMayJun

Peak months: Feb, Mar · busiest ÷ quietest = 4.3× · 9 of 12 months tracked

Search terms

Top Travel Tub search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • portable bathtub for kids42K/yr
  • portable tub for kids19K/yr
  • kids bathtub for walk in shower4K/yr
  • collapsible tub for kids11K/yr
  • portable toddler bathtub11K/yr
  • collapsible bathtub toddler8K/yr
  • bathtub for toddlers 3-58K/yr
  • bath tub for toddlers 2-4 years8K/yr
  • foldable bathtub for kids14K/yr
  • foldable tub for kids6K/yr

Reviews and returns

What reviews say buyers love and hate about Travel Tub

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Size-Overall”
13%of negative reviews mention “Size-Overall”
5.2%of orders come back
“Too small”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Travel Tub questions

Answered from the same tracked data.