Training Pants 2t-3t

Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.

Searches, last 12 months

166K

Growth, 90 days vs prior 90

-11.9%

Conversion, latest week

2.8%

Market size, estimated

$102Ka year

Peak month

August1.6× the quietest month

Top search term

training pants 2t-3t51K searches a year

Listings sell for $22.30 on average, from $8.93 to $43.80. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $22.30 that is $0 to $2K a year per listing.

Average price

$22.30inside the $15 to $100 sweet spot

Price range

$8.93–$43.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.9%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #23 within Potty Training. It carries 11,236 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#23in Potty Training

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

11,236per listing

Listings tracked

58

18 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

18

Successful launches

7Amazon's first-year sales bar

Average brand age

60 months