Toilet Seat with Toddler Seat Built in
FailDemand is soft, at -3.0% this quarter, so Toilet Seat with Toddler Seat Built in is a Fail.
- Flapen Score
- 44 / 100Ranks 1,202 of 2,472 Baby Products niches · on the category median44
- Market size
- $430K/yr199K searches / yr
- 90-day growth
- -3.0%search demand this quarter
- Competition
- 65%top-5 click share · 10 brands · 27 sellers
Flapen Score
Toilet Seat with Toddler Seat Built in against its category
The dotted line is the Baby Products average. Past it, Toilet Seat with Toddler Seat Built in is stronger. Inside it, weaker.
Market
The Toilet Seat with Toddler Seat Built in market on Amazon at a glance
Shoppers on Amazon United States searched for Toilet Seat with Toddler Seat Built in 199K times last year and spent an estimated $430K. The top 5 brands take 88% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 6.8% of those searches ended in a purchase.
Shoppers searched for this 199K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $430K a year.
- Searches, last 12 months
- 199K
- Growth, 90 days vs prior 90
- -3.0%
- Conversion, latest week
- 6.8%
- Market size, estimated
- $430Ka year
- Peak month
- August4.0× the quietest month
- Top search term
- toilet seat with toddler seat built in60K searches a year
02 · Price
A sale here is worth $31.85.
Listings sell for $31.85 on average, from $9.60 to $53.91. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $31.85 that is $24K to $32K a year per listing.
- Average price
- $31.85inside the $15 to $100 sweet spot
- Price range
- $9.60–$53.91
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $24K–$32K
- Returns
- 5.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #24 within Potty Training. It carries 4,342 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #24in Potty Training
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 4,342per listing
- Listings tracked
- 17
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Toilet Seat with Toddler Seat Built in products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
27
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
9%
- Brand 160%
- Brand 211%
- Brand 39%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (4 brands, 9%)
Demand
Toilet Seat with Toddler Seat Built in search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Sep · busiest ÷ quietest = 4.0×
Search terms
Top Toilet Seat with Toddler Seat Built in search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toilet seat with toddler seat built in60K/yr
- elongated toilet seat with toddler seat33K/yr
- toddler toilet seat built in11K/yr
- flip and sit potty seat9K/yr
- toilet seat with built in toddler seat7K/yr
- next step 2 toilet seat9K/yr
- built in potty training toilet seat11K/yr
- toilet seat with kids seat built in6K/yr
- bemis next step 2 toilet seat6K/yr
- family toilet seat7K/yr
Reviews and returns
What reviews say buyers love and hate about Toilet Seat with Toddler Seat Built in
We read the reviews and the return reasons for every product selling here.
“Breaks easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
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FAQ
Common Toilet Seat with Toddler Seat Built in questions
Answered from the same tracked data.









