Toilet Locks Baby Proof

Shoppers searched for this 361K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.6% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $505K a year.

Searches, last 12 months

361K

Growth, 90 days vs prior 90

-3.3%

Conversion, latest week

13.6%

Market size, estimated

$505Ka year

Peak month

July1.3× the quietest month

Top search term

toilet locks baby proof108K searches a year

Listings sell for $10.32 on average, from $6.73 to $18.82. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At $10.32 that is $31K to $41K a year per listing.

Average price

$10.32under the $15 to $100 sweet spot

Price range

$6.73–$18.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

3,000–4,000

Revenue per listing a year

$31K–$41K

Returns

1.5%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #69 within Safety. It carries 5,870 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#69in Safety

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

5,870per listing

Listings tracked

12

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months