Toddler Tub
a small market ($74K/yr) — Toddler Tub doesn't clear our bar today.
Flapen Score
Top 45% of 2,472 Baby Products niches · +1 vs the category median of 44
Is Toddler Tub profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Toddler Tub is a $74K/yr Amazon United States market (110K searches/yr). The top 5 brands hold 52% of demand. Verdict: Skip it — 45/100.
Toddler Tub: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -10.3% over the last 90 days and 2.0% of searches end in a purchase.
$74K
revenue / yr
Who owns the niche?
The top 5 brands hold 52% of demand, so 48% of the market is open.
48%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 38 products
Top Toddler Tub products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Toddler Bath Tub for Shower Portable Baby Bathtub Foldable Kids Bathtub Portable Travel & Shower Ready Easy to Clean Sturdy & Thick Fits Ages 1-3
- Price
- $25.03
- Rating
- 4.3/5
- Reviews
- 246
- Age
- 11mo ago
Ingenuity Tuckaway Toddler Folding Tub Converts Shower to Tub Folds to Store Easy to Clean No Assembly Required Portable Baby Bathtub for Travel 12M-5Y Green
- Price
- $31.57
- Rating
- 4.4/5
- Reviews
- 1,141
- Age
- 1y ago
Collapsible Baby Bathtub Toddler Bathtub with a Drain Plug Folded for Storage Without Assembly Suitable for Newborns to Toddlers Portable Bathtub for Outdoor Travel Green
- Price
- $29.35
- Rating
- 4.7/5
- Reviews
- 245
- Age
- 1y ago
Baby Bathtub for 6M-3Y Toddler Baby Shower Gifts & Registry Search for Boys Girls Collapsible & Portable Bathtub for Beach Vacation Travel Bath Essentials for Toddler Newborn Kids
- Price
- $20.77
- Rating
- 4.9/5
- Reviews
- 41
- Age
- 8mo ago
Stokke Flexi Bath X-Large Baby Bathtub White Grey - 31.5 x 15.7 x 9.4 in - Best for Infants & Toddlers - Lightweight Foldable & Easy to Store - Convenient to Use at Home or Traveling
- Price
- $69.77
- Rating
- 4.6/5
- Reviews
- 2,124
- Age
- 7y ago
Trending
90-day click momentum
MORAIS Toddler Bathtub Collapsible & Portable Foldable Baby Bath Tub for Shower & Travel Dual Drain Plug with Thick Padded Bottom Easy to Clean Space-Saving Tub 12 Months+
- Price
- $29.42
- Rating
- 4.8/5
- Reviews
- 48
- Age
- 5mo ago
Baby Bathtub for 6M-3Y Toddler Baby Shower Gifts & Registry Search for Boys Girls Collapsible & Portable Bathtub for Beach Vacation Travel Bath Essentials for Toddler Newborn Kids
- Price
- $20.77
- Rating
- 4.9/5
- Reviews
- 41
- Age
- 8mo ago
Ingenuity Tuckaway Toddler Folding Tub Converts Shower to Tub Folds to Store Easy to Clean No Assembly Required Portable Baby Bathtub for Travel 12M-5Y Pink
- Price
- $33.72
- Rating
- 4.4/5
- Reviews
- 1,141
- Age
- 4mo ago
WaveHaven 2026 Toddler Bath Tub for Shower Portable Bathtub for Kids Toddler Thickened Toddler Bathtub Foldable Portable Travel & Shower Ready Easy to Clean Ocean Theme 12M-5Y
- Price
- $36.53
- Rating
- 4.9/5
- Reviews
- 20
- Age
- 1mo ago
Collapsible Baby Bathtub Portable Toddler Bathtub with Dual Drain Foldable Baby Bath Tub for Shower Without Assembly Small Water Play Pool for Travel & Home Age 1-5
- Price
- $27.58
- Rating
- 4.4/5
- Reviews
- 39
- Age
- 5mo ago
Newest
by launch dateWaveHaven 2026 Toddler Bath Tub for Shower Portable Bathtub for Kids Toddler Thickened Toddler Bathtub Foldable Portable Travel & Shower Ready Easy to Clean Ocean Theme 12M-5Y
- Price
- $36.53
- Rating
- 4.9/5
- Reviews
- 20
- Age
- 1mo ago
Ingenuity Tuckaway Toddler Folding Tub Converts Shower to Tub Folds to Store Easy to Clean No Assembly Required Portable Baby Bathtub for Travel 12M-5Y Pink
- Price
- $33.72
- Rating
- 4.4/5
- Reviews
- 1,141
- Age
- 4mo ago
Wanchouse Collapsible Baby Bathtub for Newborn to Toddler Foldable Toddler Bathtub with Drain Plug Non-Slip Portable Infant Bath Tub for Travel Storage Outdoor Use Milky Pink
- Price
- $22.22
- Rating
- 4.7/5
- Reviews
- 54
- Age
- 5mo ago
MORAIS Toddler Bathtub Collapsible & Portable Foldable Baby Bath Tub for Shower & Travel Dual Drain Plug with Thick Padded Bottom Easy to Clean Space-Saving Tub 12 Months+
- Price
- $29.42
- Rating
- 4.8/5
- Reviews
- 48
- Age
- 5mo ago
Collapsible Baby Bathtub Portable Toddler Bathtub with Dual Drain Foldable Baby Bath Tub for Shower Without Assembly Small Water Play Pool for Travel & Home Age 1-5
- Price
- $27.58
- Rating
- 4.4/5
- Reviews
- 39
- Age
- 5mo ago
Competition: brands, sellers & click share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
Brands
31 rising
Sellers
41
Top-5 brand share
52%
Top 20: 91%
Top-5 click share
43%
Top 20: 84%
Open market
43%
- Ingenuity16%
- FunTankie14%
- Jollcma8%
- SHNUGGLE8%
- Stokke6%
- Bella's Friends Life5%
Toddler Tub demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.2×
Top Toddler Tub search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- toddler tub78K/yr
- bathtub toddler12K/yr
- bathtub for toddler9K/yr
- bath tub for toddlers7K/yr
- bathtub for toddlers5K/yr
What reviews say buyers love and hate about Toddler Tub
What buyers mention most, as a share of all reviews.
What buyers love
65% of reviews“I really love the size”
“Easy peasy”
“Nice and portable”
“saving space”
“Excellent quality”
What buyers complain about
47% of reviews“LEAKS BADLY”
“Big”
“Not very durable”
“Is not stable”
“Chemical smell”
Toddler Tub return rate & reasons
Why buyers send it back, as a share of all return requests.
4.7%
Return rate
59%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Toddler Tub questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
