Thumb Guard

Shoppers searched for this 321K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $234K a year.

Searches, last 12 months

321K

Growth, 90 days vs prior 90

+8.7%

Conversion, latest week

2.9%

Market size, estimated

$234Ka year

Peak month

May3.9× the quietest month

Top search term

thumb sucking guard139K searches a year

Listings sell for $25.32 on average, from $4.46 to $64.61. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $25.32 that is $6K to $13K a year per listing.

Average price

$25.32inside the $15 to $100 sweet spot

Price range

$4.46–$64.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$6K–$13K

Returns

1.7%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #879 within Baby Care. It carries 650 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

69%

Out of stock, average day

7.7%

Average rank

#879in Baby Care

Average rating

3.95 starsAmazon United States average 4.42 stars

Average reviews

650per listing

Listings tracked

26

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months