Teething Oil
brand-locked demand (top 5 brands take 100% of clicks) — Teething Oil doesn't clear our bar today.
Flapen Score
Top 37% of 2,472 Baby Products niches · +3 vs the category median of 44
Is Teething Oil profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Teething Oil is a $718K/yr Amazon United States market (368K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan. Verdict: Skip it — 47/100.
Teething Oil: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -9.9% over the last 90 days and 12.7% of searches end in a purchase.
$718K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 10 products
Top Teething Oil products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Earthley Wellness Teeth Tamer Teething Relief for Babies & Kids Organic Herbal Formula 3 Month Supply (1.69 oz Glass 1 000 Drops)
- Price
- $24.33
- Rating
- 4.6/5
- Reviews
- 1,756
- Age
- 6y ago
Punkin Butt - Natural Herbal Teething Oil for Babies - Daily Use Soothing Relief Drops | Baby Infant Toddler Gum & Tooth Relief | Organic Chamomile Clove & Peppermint Infusion - 1oz with Dropper
- Price
- $10.60
- Rating
- 4.5/5
- Reviews
- 8,740
- Age
- 7y ago
Wellements Organic Baby Tooth Oil | Soothing Massage Oil for Tiny Gums Helps Make Teething Happy Made with Safe and Effective Certified Organic Ingredients | 0.5 Fl Oz. 4 Months +
- Price
- $8.92
- Rating
- 4.6/5
- Reviews
- 5,201
- Age
- 11y ago
Wellements Organic Nighttime Baby Tooth Oil for 4 Months+ (0.5 Fl Oz) - Baby Teething Relief Oil* for Soothing & Massage for Tiny Gums* - Organic Blend of Essential Oils & Sleepy Time Herbs*
- Price
- $8.97
- Rating
- 4.6/5
- Reviews
- 5,201
- Age
- 6y ago
Boiron Camilia Teething Drops for Daytime and Nighttime Relief of Painful or Swollen Gums and Irritability in Babies - 30 Count
- Price
- $10.59
- Rating
- 4.6/5
- Reviews
- 23,660
- Age
- 18y ago
Trending
90-day click momentum
Earthly Teeth Tamer Teething Relief Support Gums Discomfort Calm Better Sleep Drooling Taste & Smell Good Natural Herbal Ingredients 2 oz
- Price
- $20.63
- Rating
- 4.2/5
- Reviews
- 8
- Age
- 8mo ago
Wellements Organic Nighttime Baby Tooth Oil for 4 Months+ (0.5 Fl Oz) - Baby Teething Relief Oil* for Soothing & Massage for Tiny Gums* - Organic Blend of Essential Oils & Sleepy Time Herbs*
- Price
- $8.97
- Rating
- 4.6/5
- Reviews
- 5,201
- Age
- 6y ago
Punkin Butt Organic Lavender & Chamomile Teething Oil Roller for Babies | Also Great for Skin | Baby Infant Toddler Gum & Tooth Relief | Helps with Fussing & Sleep | Safe for Daily use | 3+ Months
- Price
- $11.00
- Rating
- 4.2/5
- Reviews
- 264
- Age
- 8y ago
Punkin Butt - Natural Herbal Teething Oil for Babies - Daily Use Soothing Relief Drops | Baby Infant Toddler Gum & Tooth Relief | Organic Chamomile Clove & Peppermint Infusion - 1oz with Dropper
- Price
- $10.60
- Rating
- 4.5/5
- Reviews
- 8,740
- Age
- 7y ago
Punkin Butt Baby Teething Oil (2 Oz) and Lavender Soothing Oil (10 ml) Bundle for Sore Gum Relief and to Promote Relaxation and Sleep | All Natural Organic Safe for Infants Chemical-Free
- Price
- $26.30
- Rating
- 4.6/5
- Reviews
- 157
- Age
- 8y ago
Newest
by launch dateEarthly Teeth Tamer Teething Relief Support Gums Discomfort Calm Better Sleep Drooling Taste & Smell Good Natural Herbal Ingredients 2 oz
- Price
- $20.63
- Rating
- 4.2/5
- Reviews
- 8
- Age
- 8mo ago
Punkin Butt Teething Oil for Babies Herbal Plant-Based Formula Infused with Chamomile Clove & Peppermint & Enhanced with Natural Homeopathics - Chamomilla Phytolacca & Rheum 1oz Bottle
- Price
- $16.46
- Rating
- 4.5/5
- Reviews
- 8,740
- Age
- 3y ago
Wellements Organic Nighttime Baby Tooth Oil for 4 Months+ (0.5 Fl Oz) - Baby Teething Relief Oil* for Soothing & Massage for Tiny Gums* - Organic Blend of Essential Oils & Sleepy Time Herbs*
- Price
- $8.97
- Rating
- 4.6/5
- Reviews
- 5,201
- Age
- 6y ago
Earthley Wellness Teeth Tamer Teething Relief for Babies & Kids Organic Herbal Formula 3 Month Supply (1.69 oz Glass 1 000 Drops)
- Price
- $24.33
- Rating
- 4.6/5
- Reviews
- 1,756
- Age
- 6y ago
Punkin Butt - Natural Herbal Teething Oil for Babies - Daily Use Soothing Relief Drops | Baby Infant Toddler Gum & Tooth Relief | Organic Chamomile Clove & Peppermint Infusion - 1oz with Dropper
- Price
- $10.60
- Rating
- 4.5/5
- Reviews
- 8,740
- Age
- 7y ago
Competition: brands, sellers & click share
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.
Brands
5 rising
Sellers
46
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
0%
- Earthley Wellness39%
- Punkin Butt28%
- Wellements26%
- Boiron4%
- Netrca2%
Teething Oil demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan · busiest ÷ quietest = 1.8×
Top Teething Oil search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- teething oil52K/yr
- wellements teething oil43K/yr
- earthly teeth tamer49K/yr
- punkin butt teething oil44K/yr
- wellements40K/yr
- teeth tamer earthley21K/yr
- teething oil for babies24K/yr
- pumpkin butt teething oil20K/yr
- earthley teeth tamer18K/yr
- teeth tamer14K/yr
What reviews say buyers love and hate about Teething Oil
What buyers mention most, as a share of all reviews.
What buyers love
65% of reviews“it does work”
“Easy to use”
“Also, does not taste bad as being a parent decide to try the product before giving it to them”
“It helps soothe his mouth”
“this helps her sleep as well”
What buyers complain about
53% of reviews“Not effective”
“This smells bad”
“Allergic Reaction”
“It was a whole cycle of teething pain which led to him not sleeping which led to being fussy from pain”
“was in a lot of pain”
Teething Oil return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
10%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Teething Oil questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
